tag:blogger.com,1999:blog-87909352911931233152024-03-05T08:28:44.842+01:00Valerio Massari Blog-folioIl valore del lavoro è una storia da raccontare.Valerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.comBlogger91125tag:blogger.com,1999:blog-8790935291193123315.post-69470089034679056102020-02-10T18:36:00.003+01:002020-02-10T18:36:47.630+01:00Tony Tough rimesso a nuovoIl 2020 è un anno importante per me e per Tony Tough. Dopo 20 anni in
cui è successo di tutto (bello e brutto) ho finalmente messo a posto
tante cose e ho cominciato seriamente a lavorare al progetto Tony 3
("Tony Tough & The Army Of Dorkiness").<br />
<br />
Tony Tough™ è
diventato un marchio registrato così da poterne regolamentare l'uso e
far valere i diritti di noi legittimi proprietari.<br />
<br />
È stato
un lavoro articolato che ha occupato buona parte del 2019 e che
finalmente può essere mostrato a tutto il mondo con la pubblicazione del
nuovo sito <a href="https://tony-tough.com/">https://tony-tough.com</a><br />
<br />
<div class="separator" style="clear: both; text-align: center;">
</div>
<div class="separator" style="clear: both; text-align: center;">
</div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://tony-tough.com/"><img alt="https://tony-tough.com" border="0" data-original-height="908" data-original-width="1600" height="225" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgW5oePSsQAbkTWedq343xn2YrbLyHN9qcyfZiPJ2oQlbKItyUv_a_m7cqQWu4o_RGRUmrzYHH_4zgGdO2IJ_w0_zdYU8DEakhi5tRXtcj7SYYOWo-dSaCgOwpkzeg9oGcyF0ts8zxYFqg/s400/tt-officiale-website.jpg" width="400" /></a></div>
<br />
Il sito contiene tante cose: la volontà di richiamare tutti i fan di
Tony all'azione e alla collaborazione; le iniziative per celebrare
l'anniversario di Roasted Moths; il rilascio gratuito dei primi due
capitoli della saga di Tony Tough.<br />
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://tony-tough.com/it/celebratory-poster" target="_blank">
<img border="0" data-original-height="935" data-original-width="800" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgy5YAJSqwe0LhpxjEzaLw0pZ2-mYE1zmYvuaR0H5s5_SDA3Uu_7KtlZEZzxnJFHvm4W4dLbBsta6hukY9EOa-ftVCLxFeFy4pIBHNykGntB_1fscfROGEmRsLek88VAZQOUTQSh7bmMlU/s320/poster_tony_70x100.png" width="273" /></a>
</div>
È un'avventura appena iniziata e che ha bisogno di impegno e supporto.Valerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com0tag:blogger.com,1999:blog-8790935291193123315.post-70037360212847776452018-11-04T11:54:00.001+01:002018-11-04T11:54:19.968+01:00Tony Tough back in action<h2 style="clear: both; text-align: center;">
Teaser nuovo progetto</h2>
<div class="separator" style="clear: both; text-align: center;">
Illustrazione per il <a href="https://www.tony-tough.com/" target="_blank">nuovo progetto legato al personaggio di Tony Tough</a>.</div>
<div class="separator" style="clear: both; text-align: center;">
Teaser cover per la pagina web ufficiale e primo contenuto del <a href="https://www.facebook.com/tonytoughdiary/" target="_blank">diario FB</a>.</div>
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhsjcGz7pKzLNTBTo4qQTmUBs1xEhhPde49cUjiZ-N5P-ksm2IhVQhToSvZHtwUby-xmDJI_Q1fuutFzEtqYpMKz5_4nrOxsGne7zS8iwdIdayTUCEZdepDCw3YiXMTjP1RML_5S2gas-8/s1600/Tony-Illustraz-20anni-07.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1218" data-original-width="1600" height="302" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhsjcGz7pKzLNTBTo4qQTmUBs1xEhhPde49cUjiZ-N5P-ksm2IhVQhToSvZHtwUby-xmDJI_Q1fuutFzEtqYpMKz5_4nrOxsGne7zS8iwdIdayTUCEZdepDCw3YiXMTjP1RML_5S2gas-8/s400/Tony-Illustraz-20anni-07.jpg" width="400" /></a></div>
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
<div class="separator" style="clear: both; text-align: center;">
</div>
<a name='more'></a><br /><br />
<div class="separator" style="clear: both; text-align: center;">
01. Penna a sfera su carta: ritorno alle origini per la base:</div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjgIlMO07URzxqmNv9pSv_3867x-MI0g8-v6QlxV_yPVKSns3cBaXn6yOEwO8FozvoGi_FL1MILemRPR7Bvc2xetiBQNwkKeeVshpL1Ig5w46fYPNMwZj4-BabJC8ykE3h3Kbj4U59DrIs/s1600/Tony-Illustraz-20anni-00.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1218" data-original-width="1600" height="243" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjgIlMO07URzxqmNv9pSv_3867x-MI0g8-v6QlxV_yPVKSns3cBaXn6yOEwO8FozvoGi_FL1MILemRPR7Bvc2xetiBQNwkKeeVshpL1Ig5w46fYPNMwZj4-BabJC8ykE3h3Kbj4U59DrIs/s320/Tony-Illustraz-20anni-00.jpg" width="320" /></a></div>
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
<div class="separator" style="clear: both; text-align: center;">
02. Base colori su iPhone con Adobe Draw:</div>
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjt4sBi_pkN0nM_0dFyxNNO9_nxGcqJ7txYpL50bh4K5KAadn73bVwtjuO6Iib01aKFx1fOFpDgv1i_nIJRmoKiYCtAHAuBWwPzpYceMz33WkFpNAyN_KOhH7UbZ9hubThzWuQisxOu1B4/s1600/Tony-Illustraz-20anni-01.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1218" data-original-width="1600" height="243" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjt4sBi_pkN0nM_0dFyxNNO9_nxGcqJ7txYpL50bh4K5KAadn73bVwtjuO6Iib01aKFx1fOFpDgv1i_nIJRmoKiYCtAHAuBWwPzpYceMz33WkFpNAyN_KOhH7UbZ9hubThzWuQisxOu1B4/s320/Tony-Illustraz-20anni-01.jpg" width="320" /></a></div>
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
<div class="separator" style="clear: both; text-align: center;">
03. Atmosfera:</div>
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiK47WLqmPa0uR3aavYLePPtT5rHhYGyx2f8y9l2c0L5qvIGu_i4mFSJoPYD5k8-jeEXUF_JunQ6n8aJoiyekLST7DZd2weAlX2xbYyb7jp9rjIbwiaViE2YxuzBURnExuNjVxdZKTAJZY/s1600/Tony-Illustraz-20anni-02.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1218" data-original-width="1600" height="243" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiK47WLqmPa0uR3aavYLePPtT5rHhYGyx2f8y9l2c0L5qvIGu_i4mFSJoPYD5k8-jeEXUF_JunQ6n8aJoiyekLST7DZd2weAlX2xbYyb7jp9rjIbwiaViE2YxuzBURnExuNjVxdZKTAJZY/s320/Tony-Illustraz-20anni-02.jpg" width="320" /></a></div>
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
<div class="separator" style="clear: both; text-align: center;">
04. Fonte luminosa:</div>
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEifxkeShsdnbOExuA0tdKhDMfHtx0f65ftnPql1EUYvc4KacFgsi0kYMl8eCBnoFHjbX4O_YxxCP_nOl-2BBIiZN1sY4-bMe8OFRKSoaULtmKmLWowl2JoWxqZrt26KkAwYTj1kPLxarLc/s1600/Tony-Illustraz-20anni-03.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1218" data-original-width="1600" height="243" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEifxkeShsdnbOExuA0tdKhDMfHtx0f65ftnPql1EUYvc4KacFgsi0kYMl8eCBnoFHjbX4O_YxxCP_nOl-2BBIiZN1sY4-bMe8OFRKSoaULtmKmLWowl2JoWxqZrt26KkAwYTj1kPLxarLc/s320/Tony-Illustraz-20anni-03.jpg" width="320" /></a></div>
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
<div class="separator" style="clear: both; text-align: center;">
05. Luci in primo piano:</div>
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgEhkLPAam-jKGQH_vXmuxgKt1qqyZ5dwOsWni_r4WYlL3QYVvkjlvNwX1cJh91ARYBRPWkt8nYL88I3IYehDcCDjIUMYn2vUYFPas-vAiJtqKxrcoI2CGZOnOhTrdfdySNzgYWgOTUq6k/s1600/Tony-Illustraz-20anni-04.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1218" data-original-width="1600" height="243" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgEhkLPAam-jKGQH_vXmuxgKt1qqyZ5dwOsWni_r4WYlL3QYVvkjlvNwX1cJh91ARYBRPWkt8nYL88I3IYehDcCDjIUMYn2vUYFPas-vAiJtqKxrcoI2CGZOnOhTrdfdySNzgYWgOTUq6k/s320/Tony-Illustraz-20anni-04.jpg" width="320" /></a></div>
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
<div class="separator" style="clear: both; text-align: center;">
06. Ombre di contrasto:</div>
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiPE_MmPFqdO_pKJ6ZbeQIApn8nv_M1TB8ko4GmZ38hDVCRKqVIQ-bo2pcGewXOHDNDKCpubYOtO8YtaZnCfz7T4qV-ZkgFyzqoiJ1v5pL5F_a0Imf9UtEA9v61zNJ9903QLcdpte7loYo/s1600/Tony-Illustraz-20anni-05.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1218" data-original-width="1600" height="243" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiPE_MmPFqdO_pKJ6ZbeQIApn8nv_M1TB8ko4GmZ38hDVCRKqVIQ-bo2pcGewXOHDNDKCpubYOtO8YtaZnCfz7T4qV-ZkgFyzqoiJ1v5pL5F_a0Imf9UtEA9v61zNJ9903QLcdpte7loYo/s320/Tony-Illustraz-20anni-05.jpg" width="320" /></a></div>
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
<div class="separator" style="clear: both; text-align: center;">
07. Luci riflesse:</div>
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhM-e60_01x7VpmTKjEuyIJOBVhLJmfDpswyXm2P7lDdOOQfEIbkBNqrF9TLDxsRucEtXZOZAXk7a19cpMsNHwppfIIAm-NItNQsb98B7qKAc5poBeUQdUkz0sXF3ZJjwaE4HpFMr7Cnvg/s1600/Tony-Illustraz-20anni-06.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" data-original-height="1218" data-original-width="1600" height="243" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhM-e60_01x7VpmTKjEuyIJOBVhLJmfDpswyXm2P7lDdOOQfEIbkBNqrF9TLDxsRucEtXZOZAXk7a19cpMsNHwppfIIAm-NItNQsb98B7qKAc5poBeUQdUkz0sXF3ZJjwaE4HpFMr7Cnvg/s320/Tony-Illustraz-20anni-06.jpg" width="320" /></a></div>
<br />
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
<br />Valerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com0tag:blogger.com,1999:blog-8790935291193123315.post-21656645805165943042018-02-13T11:39:00.000+01:002018-02-13T11:39:18.742+01:00Tony Tough & The Night Of Roasted Moths: original introThis is the very first original intro for the game <b>Tony Tough and the Night of Roasted Moths</b>, successively replaced with the one you can see in the published game.<br />
<br />
I remember the nights spent for the animations and the environments, with Enrico and Sergio (such a lot smoke!). And one of the most charming summers of my youth, with my friends Stefano, Giovanni and Luca (fighting the Mega Baco!).<br />
<br />
<br />
<br />
<iframe allowfullscreen="" frameborder="0" height="344" src="https://www.youtube.com/embed/DL7u2nQb4o4" width="459"></iframe>Valerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com0tag:blogger.com,1999:blog-8790935291193123315.post-11707369941627599502012-09-20T00:57:00.000+02:002012-09-20T00:57:54.996+02:00LILT Firenze: illustrazione magazine...<br />
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhe-KNh3PcKzI6LBN9iGR-x-Z5Ms8ruaSP93_uNzkvNXdPDvq29_jntswFF5pdykFTyhdM8Nkbnun61uXTqpaxwtvh3rzH1zcoXfI5W_uMxrIAqLotY-FzdR83ykuDA3rj0K0Pb3PiFgO4/s1600/Cover_Giornalino_3_2012-1.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhe-KNh3PcKzI6LBN9iGR-x-Z5Ms8ruaSP93_uNzkvNXdPDvq29_jntswFF5pdykFTyhdM8Nkbnun61uXTqpaxwtvh3rzH1zcoXfI5W_uMxrIAqLotY-FzdR83ykuDA3rj0K0Pb3PiFgO4/s640/Cover_Giornalino_3_2012-1.png" width="451" /></a></div>
<br />
<div class="separator" style="clear: both; text-align: center;">
</div>
...<br />
<br />
In occasione della celebrazione dei 90 anni di attività della <b>LILT</b> (<i>Lega Italiana per la Lotta contro i Tumori</i>) ho realizzato l'illustrazione per la copertina del <a href="http://www.legatumorifirenze.it/pdf/Giornalino_3_2012.pdf" target="_blank">magazine n. 3 (settembre 2012)</a>.<br />
<br />
<a name='more'></a><br /><br />
Il concetto espresso è quello della vita che continua grazie alle mani dei volontari che dal 1922 compongono la LILT e sono a sostegno di tutti i malati di tumore.<br />
<br />
L'art-direction si rifà ai poster dei primi del '900 riportato al presente.<br />
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjNniLOag4lLWgxSOHdr720RomC9diDSfu9f6VcitVUf54iPHIsheskCviMchwXMOhz97avejyzMp_6pKRf8LATELPw-UejvNRHUVFWZR4vN9m0VROfGoGitGbHKzDSL0p_4x9G1U67sO4/s1600/illustrazione_90anni_def-01.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="276" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjNniLOag4lLWgxSOHdr720RomC9diDSfu9f6VcitVUf54iPHIsheskCviMchwXMOhz97avejyzMp_6pKRf8LATELPw-UejvNRHUVFWZR4vN9m0VROfGoGitGbHKzDSL0p_4x9G1U67sO4/s400/illustrazione_90anni_def-01.png" width="400" /></a></div>
<br />
<br />
...<br />
<br />
<b>Art Direction e Grafica</b>: Valerio Massari.Valerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com0tag:blogger.com,1999:blog-8790935291193123315.post-35836605649223460552012-09-19T23:44:00.001+02:002017-12-04T10:15:12.935+01:00MAZZANTI PIUME: identità e sviluppo....<br />
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEggObEHqubAdgRWqoDwVcGwMKtvLxuMvDIJnXG35L6V1iLzyF8Lp89M8xbwt8hbQlzmY5-BH4wDiNQagFQXcZjNDZh6_ZiVWilRlQkot420AVhu2aWKtnMkwqC13EJ1xPy7EAksyAl8XFw/s1600/uovo_piume.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="336" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEggObEHqubAdgRWqoDwVcGwMKtvLxuMvDIJnXG35L6V1iLzyF8Lp89M8xbwt8hbQlzmY5-BH4wDiNQagFQXcZjNDZh6_ZiVWilRlQkot420AVhu2aWKtnMkwqC13EJ1xPy7EAksyAl8XFw/s400/uovo_piume.png" width="400" /></a></div>
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
...<br />
<br />
Un lavoro bello e grosso realizzato come <b>proprionoi</b> (io e <b><a href="http://www.frenchfries.it/" target="_blank">Frenchfries Studio</a>)</b>.<br />
<br />
In occasione dei prossimi 80 anni di attività del laboratorio <b><a href="http://www.mazzantipiume.it/" target="_blank">Mazzanti Piume</a> di Firenze</b>, abbiamo avuto l'incarico di concretizzare e rafforzare l'identità aziendale.<br />
<br />
Su <a href="http://bit.ly/RxXBVR" target="_blank"><b>Behance</b></a> (<a href="http://bit.ly/RxXBVR" rel="nofollow nofollow" style="background-color: white; color: #3b5998; cursor: pointer; font-family: 'lucida grande', tahoma, verdana, arial, sans-serif; font-size: 13px; line-height: 18px;" target="_blank">http://bit.ly/RxXBVR</a>) è possibile vedere tutto il materiale realizzato.<br />
<br />
Continuando a leggere invece potete trovare una descrizione approfondita delle varie lavorazioni.<br />
<a name='more'></a><br />
Abbiamo fissato in una relazione<b> l'identità di marca, la storia dell'azienda e i suoi sviluppi futuri</b>.<br />
Per farlo ci sono serviti alcuni giorni in azienda in compagnia dei titolari per documentarci e respirare l'essenza di un lavoro che è un arte.<br />
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh8gnIF9sMoh-tS1AmQcBNjNlPPW_1X_kp0oJiNKV0Za1HelF7SLjknZ68psd_cJ3ntqD3rr4AU_p4mCQAmzmV9ObT-4OqJhzXrZkjbxzfquvO0zEf6UKJktPY45w3cUoSxRDMvNTygSUA/s1600/DSC_7599.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="213" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh8gnIF9sMoh-tS1AmQcBNjNlPPW_1X_kp0oJiNKV0Za1HelF7SLjknZ68psd_cJ3ntqD3rr4AU_p4mCQAmzmV9ObT-4OqJhzXrZkjbxzfquvO0zEf6UKJktPY45w3cUoSxRDMvNTygSUA/s320/DSC_7599.jpg" width="320" /></a></div>
<br />
<br />
Successivamente abbiamo realizzato il <b>restyle del logo</b> e creato il <b>payoff internazionale</b>.<br />
<br />
In prima battuta è stato fissato il "<i>naming</i>", riportando ad un solo marchio le diverse definizioni che nel corso di 80 anni erano state utilizzate.<br />
In contemporanea abbiamo ripercorso il design dei loghi utilizzati nel corso della storia aziendale e razionalizzato delle proposte che hanno poi portato alla scelta finale.<br />
<br />
Infine abbiamo sintetizzato nel payoff il "<i>carattere</i>" dell'azienda e la sua storicità.<br />
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgRqTjehQV8G9GDuN3JDvO-qJ3AQQlDA_5qCv3N85jtHPb4-Cz6AoNMllaBc4TlkfrxPkz7cxypfg45ePX9FzaFQxCijJ5EX6rIZSRcVUd9xxWcMEGgalooLpW8uS8WEAI2aPA4TqtMfaY/s1600/Mazzanti-Logo_colors.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="153" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgRqTjehQV8G9GDuN3JDvO-qJ3AQQlDA_5qCv3N85jtHPb4-Cz6AoNMllaBc4TlkfrxPkz7cxypfg45ePX9FzaFQxCijJ5EX6rIZSRcVUd9xxWcMEGgalooLpW8uS8WEAI2aPA4TqtMfaY/s400/Mazzanti-Logo_colors.png" width="400" /></a></div>
<br />
In contemporanea è stato redatto il <b>"libro della firma"</b>:<br />
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiF7lRNoz8VSpgaMgx3Tt8tATY8yTHo7nwG3HcT8EtS5lLuu885ITLyznKU4t5xPgzxopNY5fJ-2XSPaxZJ1Ta5n7bAYi8KBtRvNtJ99087vCor1zAf0HdXX7ec76Z6LP4fLTPpjRJg17g/s1600/DSC_7603.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiF7lRNoz8VSpgaMgx3Tt8tATY8yTHo7nwG3HcT8EtS5lLuu885ITLyznKU4t5xPgzxopNY5fJ-2XSPaxZJ1Ta5n7bAYi8KBtRvNtJ99087vCor1zAf0HdXX7ec76Z6LP4fLTPpjRJg17g/s400/DSC_7603.jpg" width="265" /></a></div>
<br />
...<br />
<br />
Il laboratorio Mazzanti racchiude in sé un forte contrasto che le dona equilibrio: c'è la razionalità dell'ingegnere che convive con l'estro creativo ed il gusto per "bello".<br />
<br />
Questo è uno dei temi portanti di tutta la comunicazione: <b>l'equilibrio tra contrasti</b> (<i>classico-moderno, razionale-estroso, solido-dinamico</i>).<br />
<br />
Abbiamo realizzato una serie di poster che fissassero graficamente la strada tracciata con le parole:<br />
<br />
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgfVccail4BamYZunOMETkoHCIwtv1mmGEm9Oqlac8sXnGjX7Su8uAZDxJ3LRjXaYnjX7fIzkMiGEFwir-WRZPA-CQzgernHOP5zVKdtpIC1huTNL3LSRsGiKD_iHAIDwVb333HwvHAXEw/s1600/mazzanti_v_w.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="400" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgfVccail4BamYZunOMETkoHCIwtv1mmGEm9Oqlac8sXnGjX7Su8uAZDxJ3LRjXaYnjX7fIzkMiGEFwir-WRZPA-CQzgernHOP5zVKdtpIC1huTNL3LSRsGiKD_iHAIDwVb333HwvHAXEw/s400/mazzanti_v_w.jpg" width="281" /></a></div>
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj1oY9ThSaRpsuvmT4Bo6KvgHPGKiOjj2xp9rrXA1FCftVPpQ7EwQcn8EyF1SFnPObhGKlnDkXD5yIwvDBAsKLpBFcldjh_wYOXHdZwrpDjSS-1VdNCesKupYtDnBqrKfsDDrI4COu3Uh0/s1600/mazzanti_h_r.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="282" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj1oY9ThSaRpsuvmT4Bo6KvgHPGKiOjj2xp9rrXA1FCftVPpQ7EwQcn8EyF1SFnPObhGKlnDkXD5yIwvDBAsKLpBFcldjh_wYOXHdZwrpDjSS-1VdNCesKupYtDnBqrKfsDDrI4COu3Uh0/s400/mazzanti_h_r.jpg" width="400" /></a></div>
<br />
...<br />
<br />
Fatto questo ci siamo dedicati al primo strumento di contatto dell'azienda con i suoi nuovi clienti: il biglietto da visita.<br />
<br />
Lo sviluppo è verticale e leggermente asimmetrico, come una piuma:<br />
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgo4ZSu7YC4CcdNF0eIi_1OOau17BGpNLsNCHH8Nppqd5Y0soEuXI5ZZ7XT8BJb3I12UEXPY0YQIeUYrYkWjRxgAhkIFne559ZZMtmGe5RcTtIKRP1nI7u0nSRdU16gX-Xzksg7tD6OF2Y/s1600/biglietto_visita.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgo4ZSu7YC4CcdNF0eIi_1OOau17BGpNLsNCHH8Nppqd5Y0soEuXI5ZZ7XT8BJb3I12UEXPY0YQIeUYrYkWjRxgAhkIFne559ZZMtmGe5RcTtIKRP1nI7u0nSRdU16gX-Xzksg7tD6OF2Y/s400/biglietto_visita.jpg" width="400" /></a></div>
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
<div class="separator" style="clear: both; text-align: left;">
Il fronte è minimale: con la stampa in termo rilievo è stata tracciata la texture di una piuma appena visibile, cangiante con la luce e ben percepibile al tatto.</div>
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiiHwqwpFm1OSFRysouTxB6HW4-P0b8XlBlb5fxdcHO04Dcs8N5bWKvOpgze6EFWCqdgryvEmhp6UvRPDxKr3hNXsJYDjSgxJu7gxiOeu2McX1W1eNaXXwuVYCzCxU6oAhM3NrQI3KPQfA/s1600/biglietto_visita_2.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="201" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiiHwqwpFm1OSFRysouTxB6HW4-P0b8XlBlb5fxdcHO04Dcs8N5bWKvOpgze6EFWCqdgryvEmhp6UvRPDxKr3hNXsJYDjSgxJu7gxiOeu2McX1W1eNaXXwuVYCzCxU6oAhM3NrQI3KPQfA/s400/biglietto_visita_2.jpg" width="400" /></a></div>
<br />
...<br />
<br />
Infine abbiamo ideato il primo passo della comunicazione internet.<br />
<br />
Sviluppando, tra gli altri, il tema dell'uovo come simbolo cosmogonico (<i>vita, creazione, rinascita</i>) abbiamo fatto realizzare appositamente per lo scatto necessario al sito, <b>un uovo di piume</b>.<br />
Creazione fatta dal designer (creativo) e dal laboratorio che sa dare vita alla sua idea.<br />
<br />
Non è solo la simbologia quella che ci interessava: questa <b>creazione completamente originale</b> dimostra come possono essere utilizzate le piume e con quale maestria il laboratorio Mazzanti è in grado di <b>piegare questa materia al servizio della creatività</b>.<br />
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_v6nsD8JdjOy1SVN7hMq2auzBLrPepeMsMPUn_Z6t-1OfKKuf6xWY3wkZ78Yq7_BUhhUOh-sL9vuHm9mbY37E-3Tjw_KTJoy5KXBr0JfzFZwvB78OfDJRpPaNx84e5_AScCkQ_-FVd2c/s1600/uovo.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="240" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_v6nsD8JdjOy1SVN7hMq2auzBLrPepeMsMPUn_Z6t-1OfKKuf6xWY3wkZ78Yq7_BUhhUOh-sL9vuHm9mbY37E-3Tjw_KTJoy5KXBr0JfzFZwvB78OfDJRpPaNx84e5_AScCkQ_-FVd2c/s400/uovo.jpg" width="400" /></a></div>
<br />
Questa immagine è diventato il punto di approdo per quella che abbiamo ideato come una lenta planata sulla nuova vita di Mazzanti Piume.<br />
<br />
La pagina internet infatti è stata realizzata seguendo uno sviluppo verticale ed utilizzando <b>un effetto parallattico</b> che accompagna il visitatore in una caduta soffice tra piume colorate, partendo dal nuovo logo, passando attraverso una breve descrizione dell'azienda e della sua storia; arrivando alla nuova vita.<br />
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhOGJrsOLBAsUxn0xRHvhAnNWe_iZ0nsf-4No0xxykQY_SAXP1Q2TamnpzGoPd9TwAAKdix66z1YtiuqkromL8EoXClwwUCwjh9WgMqAJWlEfJyVNx1XJclMleuACClWvV2zdmgeYtaiac/s1600/mazzanti-it.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="640" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhOGJrsOLBAsUxn0xRHvhAnNWe_iZ0nsf-4No0xxykQY_SAXP1Q2TamnpzGoPd9TwAAKdix66z1YtiuqkromL8EoXClwwUCwjh9WgMqAJWlEfJyVNx1XJclMleuACClWvV2zdmgeYtaiac/s640/mazzanti-it.jpg" width="443" /></a></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="http://www.proprionoi.it/mazzanti/"><i>www.mazzantipiume.it</i></a></div>
<br />
Questo è infatti il primo passo di una strategia web che si svilupperà nel tempo: l'uovo rappresenta anche questo inizio.<br />
<br />
...<br />
<br />
<b>Art-direction</b>: Valerio Massari.<br />
<b>Grafica</b>: Filippo Bertola e Valerio Massari.<br />
<b>Copy</b>: Valerio Massari e Filippo Bertola.<br />
<b>Web develop</b>: Valerio Massari.<br />
<b>Fotografie</b>: Lucilla Bellini.Valerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com0tag:blogger.com,1999:blog-8790935291193123315.post-90591289787976488022012-07-25T14:52:00.001+02:002012-07-26T20:07:43.033+02:00Tony Tough classifica-nostalgia: secondo arrivato....<br />
<br />
Su segnalazione di un amico questo post con relativa classifica-nostalgia: i migliori titoli interamente italiani nella storia dei videogames (pre 2010).<br />
<br />
<a href="http://www.videogame.it/topgame/101448/91874/" target="_blank">http://www.videogame.it/topgame/101448/91874/</a><br />
<br />
Fa piacere trovare <b>Tony Tough al secondo posto</b>. Fa anche malinconia. Ma comunque sempre orgoglioso del lavoro fatto, insieme a tanti amici prima che fantastici colleghi.Valerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com1tag:blogger.com,1999:blog-8790935291193123315.post-74195170088839174442012-04-11T12:22:00.000+02:002012-04-11T17:55:40.801+02:00KAMIKAZE - the Bankrobber (progetto)<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg0Ro1l8ZVYm98tZjpT_oWbHioChC81X6AeoOm9_XeMaZs6spe0BGC-q4-lxpgfIotRcRG3tEnHOmHfxhJMycBlb0F2liSkvJguMDjYubEMXEnInBWBfg6A1TkJ1DRixWhGzpyPBQJJ8G8/s1600/kamikaze-foto.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="180" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg0Ro1l8ZVYm98tZjpT_oWbHioChC81X6AeoOm9_XeMaZs6spe0BGC-q4-lxpgfIotRcRG3tEnHOmHfxhJMycBlb0F2liSkvJguMDjYubEMXEnInBWBfg6A1TkJ1DRixWhGzpyPBQJJ8G8/s400/kamikaze-foto.png" width="400" /></a></div>
<br />
...<br />
<br />
Uno dei primi lavori realizzati con il team di "<a href="http://www.proprionoi.it/" target="_blank">proprionoi</a>": il progetto per il CD promozionale dei <b><a href="https://www.facebook.com/pages/THE-BANKROBBER/258706684280" target="_blank">Bankrobber</a></b>.<br />
<br />
Il promo contiene quattro pezzi: "<i>Senorita</i>" feat. <b>Enrico Ruggeri</b> tratto dall'album "<a href="http://itunes.apple.com/it/album/le-canzoni-ai-testimoni-bonus/id492958613" target="_blank">Le canzoni ai testimoni</a>" del cantautore italiano, due inediti tratti dal nuovo album "<b>Goodbye Happy Days</b>", e "<i>Lullaby</i>", cover dei <b>Cure</b>, tratta da un progetto di sole cover dal titolo "<b>Rob the wave</b>".<br />
<br />
Dato il mix di pezzi ho lavorato sul naming del progetto insieme ai <b>Bankrobber</b> per dare un'identità ad un lavoro che in realtà mischiava ingredienti diversi tra loro.<br />
L'idea era quella di un cocktail o di un frullato.<br />
<br />
Gli elementi che mi hanno portato alla scelta finale sono stati: i rapinatori di banche, il sound energico e allegro della band, la recente direzione presa dal gruppo di spostarsi da un suono <i>british</i> a qualcosa di più americano "<i>old school</i>".<br />
<br />
I rapinatori di banche sono così diventati gli Yuppies degli anni '80, quelli cresciuti col mito di WallStreet, i veri rapinatori di banche del nostro tempo: un concetto ancora molto moderno vista l'attuale crisi, che ben si riprende anche con l'imminente lavoro dei <b>Bankrobber</b> "<i>Goodbye Happy Days</i>".<br />
Da qui il concetto dell'aperitivo da "<i>milano da bere</i>", di happy hour: mi immaginavo questi giovani rampanti sghignazzare al bancone di un bar alla moda con in mano il loro drink.<br />
Mi sono messo a cercare un cocktail rappresentativo: Tom Cruise nel film "<i>Cocktail</i>" in quegli anni cita, tra gli altri, il kamikaze.<br />
La ciliegina (o l'ombrellino, per restare in tema) è l'omaggio all'america degli anni '60, citando una copertina del '79 dei <a href="http://static.rateyourmusic.com/album_images/afe65f4e6cfbfda5ea1f65fc8272ef73/3682118.jpg" target="_blank">Supertramp</a> (o meglio: un particolare ripreso per la <a href="http://www.progarchives.com/progressive_rock_discography_covers/324/cover_20411219112009.jpg" target="_blank"><i>copertina del loro greatest hits</i></a>).<br />
<br />
Nasce così <b>"<a href="https://www.facebook.com/photo.php?fbid=10150643096114281&set=a.418302339280.176951.258706684280&type=1&theater" target="_blank">Kamikaze</a>"</b> nel nome e nel progetto grafico.<br />
<br />
<table align="center">
<tbody>
<tr>
<td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgYER81_eAEmsRhRrC3r-twuqvMSuPvP8lmh-dHccwMz32JOQexhTtU6HIJpdtdVFonOau-uo-5tPRolSjNplgoXZJOzJF2nV3QoaY6EupPIiU_hQOj4CvB6MgEABXzhuXIx52FMNEl7ck/s1600/Kamikaze-CDprj-OK.jpg" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img alt="" border="0" height="200" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgYER81_eAEmsRhRrC3r-twuqvMSuPvP8lmh-dHccwMz32JOQexhTtU6HIJpdtdVFonOau-uo-5tPRolSjNplgoXZJOzJF2nV3QoaY6EupPIiU_hQOj4CvB6MgEABXzhuXIx52FMNEl7ck/s200/Kamikaze-CDprj-OK.jpg" title="Front" width="200" /></a></td>
<td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjyKp-YF_KpYkUOFFIxRNeP4rPY54FXXP8ioAQWda6qOIB4RHks4fpQffCuceQBzFWYDRpa3uFmJNDUZq6ldvORfsPt3azxsQyrxn16L9wymGqLc3JqEyRSJs6e665ICD4wv3WpM_4GmeE/s1600/Kamikaze-CDprj-OK2.jpg" imageanchor="1" style="clear: right; float: right; margin-bottom: 1em; margin-left: 1em;"><img alt="" border="0" height="200" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjyKp-YF_KpYkUOFFIxRNeP4rPY54FXXP8ioAQWda6qOIB4RHks4fpQffCuceQBzFWYDRpa3uFmJNDUZq6ldvORfsPt3azxsQyrxn16L9wymGqLc3JqEyRSJs6e665ICD4wv3WpM_4GmeE/s200/Kamikaze-CDprj-OK2.jpg" title="Rear" width="200" /></a></td>
</tr>
</tbody></table>
Progetto, creatività e Art Direction: <b>Valerio Massari</b>.<br />
Fotografia: <a href="http://www.frenchfries.it/" target="_blank"><b>Frenchfries Studio</b></a>.Valerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com0tag:blogger.com,1999:blog-8790935291193123315.post-72772166403577473182012-01-26T00:38:00.000+01:002012-02-04T01:43:03.468+01:00proprionoi: identità....<br />
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhBfSQ_bYKOUlvhTacHxbAQXuX5K_VbuMkc0RCbs0B33Vfauy-wuCLdqdKWHdMqWyACaR2HOWVJaVMfa_WpmWsCyNL_Y8aYhVYG6mOCIWcwLuq1h8mL8Gi8L4jeHsurNe4CSzMoLHTVPnI/s1600/proprionoi-logoL_C.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="82" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhBfSQ_bYKOUlvhTacHxbAQXuX5K_VbuMkc0RCbs0B33Vfauy-wuCLdqdKWHdMqWyACaR2HOWVJaVMfa_WpmWsCyNL_Y8aYhVYG6mOCIWcwLuq1h8mL8Gi8L4jeHsurNe4CSzMoLHTVPnI/s320/proprionoi-logoL_C.png" width="320" /></a></div>
<br />
<br />
Un lavoro creativo e operativo sul progetto "<a href="http://www.proprionoi.it/" target="_blank"><i>proprionoi</i></a>".<br />
<br />
Ho realizzato il naming del progetto e l'identità di marchio con il payoff, il logo e gli strumenti below-the-line (attualmente ancora in fase di sviluppo).<br />
<br />
<div class="separator" style="clear: both; text-align: center;">
</div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi2f3tDxjzySIVsS5wv4BsNNsu7U_9Ic7ptmsdG1q9K-nRwf9iASnDjyVNhaOMj5Yw0yoaqexfz2X0oDcsTVgZLwrkvoSRUCdN6eIE86551GdgIGZGlrEI3F05GE1nDqKcAGtX9TWDAp58/s1600/proprionoi_logo_Ver2-01.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="123" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi2f3tDxjzySIVsS5wv4BsNNsu7U_9Ic7ptmsdG1q9K-nRwf9iASnDjyVNhaOMj5Yw0yoaqexfz2X0oDcsTVgZLwrkvoSRUCdN6eIE86551GdgIGZGlrEI3F05GE1nDqKcAGtX9TWDAp58/s400/proprionoi_logo_Ver2-01.png" width="400" /></a></div>
<br />
"<i>proprionoi</i>" è un network di professionisti e artisti che lavorano nel campo della Comunicazione.<br />
I servizi offerti sono principalmente rivolti alle Agenzie di Comunicazione alla ricerca di partner a cui affidare incarichi esterni alla struttura.<br />
<br />
Il nome quindi gioca con l'indicazione propositiva di "<b><i>proprio noi</i></b>" come soluzione ad una esigenza, ma anche con la costruzione "<b><i>propri o noi</i></b>", ad indicare la scelta di "<i>noi</i>" come alternativa ai "<i>propri</i>".<br />
<br />
Il progetto è composto da giovani artisti e la contaminazione tra tecnologia e cultura è un tratto distintivo di "<i>proprionoi</i>".<br />
I valori estetici e concettuali si rifanno a quelli della Bauhaus: il razionalismo, il minimalismo, il rapporto tra tecnologia e cultura.<br />
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhvDAsxCoKNmFfiB_VI5jIV_zu7fq-YBXCLIQBdomPuZUa6bn22DfO1RZZzNunc-U6rmJWP-9L5R-GUj7R7MiQkRX41Vcoz8V40n5iZUgatfFVH4J7YQ8PFAF4K2Cg5gHc3Cc3QbvyF01A/s1600/proprionoi_logoBlack.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhvDAsxCoKNmFfiB_VI5jIV_zu7fq-YBXCLIQBdomPuZUa6bn22DfO1RZZzNunc-U6rmJWP-9L5R-GUj7R7MiQkRX41Vcoz8V40n5iZUgatfFVH4J7YQ8PFAF4K2Cg5gHc3Cc3QbvyF01A/s1600/proprionoi_logoBlack.png" /></a></div>
<br />
Il font disegnato per il logo si rifà a questo movimento.<br />
La "o" piena spezza il nome per la doppia lettura.<br />
I cerchi che non si chiudono rappresentano l'apertura e la costante ricerca che denotano il progetto.<br />
Il payoff racchiude la proposizione dell'iniziativa e le intenzioni di relazione.<br />
<br />
La scelta dei colori per il marchio sono i toni celesti della fiducia e il marrone tendente al rosso che crea famigliarità ma accende la passione.<br />
...<br />
<br />
<a name='more'></a><br />
...<br />
<br />
Determinata l'identità, è stata declinata inizialmente sui principali strumenti di relazione.<br />
<br />
<b>Sito web istituzionale </b>(<a href="http://www.proprionoi.it/">www.proprionoi.it</a>)<b> </b>:<br />
<br />
<div class="separator" style="clear: both; text-align: center;">
</div>
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgzbDFwzEsP-bIj-4TCsjLwozpbbXKAW9xRe95Zh2OhqxPw4Gj_I8Wz55v82B5BHhcMiV7YeMH1u7a8Vl3ExsjPKHm6g7f93B-xM37sumiNRb2GdIaLBfQqFGwPF1ZPHQbzVJaLXddW698/s1600/proprionoi_home_impaginata.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgzbDFwzEsP-bIj-4TCsjLwozpbbXKAW9xRe95Zh2OhqxPw4Gj_I8Wz55v82B5BHhcMiV7YeMH1u7a8Vl3ExsjPKHm6g7f93B-xM37sumiNRb2GdIaLBfQqFGwPF1ZPHQbzVJaLXddW698/s400/proprionoi_home_impaginata.png" width="400" /></a></div>
<div class="separator" style="clear: both; text-align: center;">
</div>
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEivYjDhjA6SAVYLwnQuYQOTCC6IkdQUnWOuz48dW89AMTqKM4LKFwcNz1ehKHWVI9Dc950LDvBJuRsrsmdIUgndeeQmw40BTA_2mNLeGgZ8XEe6S1Efy457lisDZmD4qF2lCyURSLrnP90/s1600/proprionoi_home.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="170" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEivYjDhjA6SAVYLwnQuYQOTCC6IkdQUnWOuz48dW89AMTqKM4LKFwcNz1ehKHWVI9Dc950LDvBJuRsrsmdIUgndeeQmw40BTA_2mNLeGgZ8XEe6S1Efy457lisDZmD4qF2lCyURSLrnP90/s200/proprionoi_home.png" width="200" /></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiuRO6CycQIrgf4WEnsJl-YbfA6xgHr1bk8p6yzX79OMTbIbFn6c18U3VFzB6dD8IRFUcvWEGkrxVSsz9PZQTlkyy5H52-r9LHK5mTcKuzxYb6vfsTR5s_n5zq-SUsNZrFY1qMRnTziLYM/s1600/proprionoi_home2.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiuRO6CycQIrgf4WEnsJl-YbfA6xgHr1bk8p6yzX79OMTbIbFn6c18U3VFzB6dD8IRFUcvWEGkrxVSsz9PZQTlkyy5H52-r9LHK5mTcKuzxYb6vfsTR5s_n5zq-SUsNZrFY1qMRnTziLYM/s200/proprionoi_home2.png" width="196" /></a></div>
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
<div class="separator" style="clear: both; text-align: left;">
<b>Social network:</b></div>
<div class="separator" style="clear: both; text-align: left;">
<br /></div>
<div class="separator" style="clear: both; text-align: center;">
</div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj6WosUikrPQ0Jxg9bhTnRPSphmcU4eVcF7AbObW5R4z8mUhJ7kOyZyZsjGbBnktiY92-sb6SJkz9RBM1sLGo2_xDuWsTjuqbsi1Q8FYD-oOM0Ck7i1UD0UTxIGBycUxPUTu8hQCaEAUvY/s1600/Proprionoi_FB.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="126" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj6WosUikrPQ0Jxg9bhTnRPSphmcU4eVcF7AbObW5R4z8mUhJ7kOyZyZsjGbBnktiY92-sb6SJkz9RBM1sLGo2_xDuWsTjuqbsi1Q8FYD-oOM0Ck7i1UD0UTxIGBycUxPUTu8hQCaEAUvY/s200/Proprionoi_FB.png" width="200" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">[ <a href="https://www.facebook.com/cavally1977" target="_blank">facebook</a> ] </td></tr>
</tbody></table>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgh_IsHX0IAJswdLAfDqKb9Y2c62uMqxAME5Uu173F8F4ofK19qVS3L6vHVKUdZ69yepRPYEjBRhx54yX2XbdlogDbjxNe9QLj_hW5w8_FlvrB3YuO4MUHZe2KP9rEqCteklh4SJfx9Lec/s1600/Proprionoi_G%252B.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="126" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgh_IsHX0IAJswdLAfDqKb9Y2c62uMqxAME5Uu173F8F4ofK19qVS3L6vHVKUdZ69yepRPYEjBRhx54yX2XbdlogDbjxNe9QLj_hW5w8_FlvrB3YuO4MUHZe2KP9rEqCteklh4SJfx9Lec/s200/Proprionoi_G%252B.png" width="200" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">[ <a href="https://plus.google.com/106984492208057307044?prsrc=3" target="_blank">google+</a> ]</td></tr>
</tbody></table>
<br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiLuY0D8abeWZeR6r-ehSbubD8xhEH74SSr0ePpJ3Hr2hcDvXQLp4oMMdYAw-4zeC15PnzDnnbmzWrFitl1XQfMlzQBTmvgL3cDnb80xkgPzXg3gQVnkppnynUmhBkGYCaZs2y-Y6Zh_90/s1600/Proprionoi_TW.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="126" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiLuY0D8abeWZeR6r-ehSbubD8xhEH74SSr0ePpJ3Hr2hcDvXQLp4oMMdYAw-4zeC15PnzDnnbmzWrFitl1XQfMlzQBTmvgL3cDnb80xkgPzXg3gQVnkppnynUmhBkGYCaZs2y-Y6Zh_90/s200/Proprionoi_TW.png" width="200" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">[ <a href="https://twitter.com/proprionoi" target="_blank">twitter</a> ]</td></tr>
</tbody></table>
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
<div style="text-align: -webkit-auto;">
<b>Biglietti da visita</b> (fronte-retro plastificati):</div>
<div style="text-align: -webkit-auto;">
<br /></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhWumjEeIkdJcL60Z4H1xr3E_WvQZmPWkAR83_at8beVaRSXZ77n42eHPiyxiEWDQq45xFL1LLJCdHMLSdc9BcF0wQXU66SnwQEEpVB7LxykMii_ELvdIAKx8Yly-rnHJZyZZhwTvtdmbA/s1600/IMG_4444.JPG" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhWumjEeIkdJcL60Z4H1xr3E_WvQZmPWkAR83_at8beVaRSXZ77n42eHPiyxiEWDQq45xFL1LLJCdHMLSdc9BcF0wQXU66SnwQEEpVB7LxykMii_ELvdIAKx8Yly-rnHJZyZZhwTvtdmbA/s400/IMG_4444.JPG" width="400" /></a></div>
<div class="" style="clear: both; text-align: left;">
<b><br /></b></div>
<div class="" style="clear: both; text-align: left;">
<b><br /></b></div>
<div class="" style="clear: both; text-align: left;">
<b>Coordinato</b>:</div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgd6_vyXbAF4OwGvboUwIHDpvR2S6Nqubi0bs2xqSB5E7ltYX-Kev9HfEeh49xEPB9R_PMv0UIz1S85QzS_Yx2HgRhoGSaKd7or-HqKE2uPfUojCg1Qz8MMAVCXFEVxagE-Lgge8FAMJnY/s1600/Coordinato_pp.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="300" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgd6_vyXbAF4OwGvboUwIHDpvR2S6Nqubi0bs2xqSB5E7ltYX-Kev9HfEeh49xEPB9R_PMv0UIz1S85QzS_Yx2HgRhoGSaKd7or-HqKE2uPfUojCg1Qz8MMAVCXFEVxagE-Lgge8FAMJnY/s400/Coordinato_pp.png" width="400" /></a></div>
<br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="clear: right; margin-bottom: 1em; margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgtt6ayYpDFJt-XrVClsF_jw6TGTaOpxF8f0IfG3zVIkKOMyf9daKSiZixsRO9i5xxhMZPCPvFWAUkjXQdtitOzhCbd_MjfoK0lS_qWOMwo6Wow0BOKxU3kT27GS60aS4fDbbtwmENgHsk/s1600/Blocco_Appunti_pp.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgtt6ayYpDFJt-XrVClsF_jw6TGTaOpxF8f0IfG3zVIkKOMyf9daKSiZixsRO9i5xxhMZPCPvFWAUkjXQdtitOzhCbd_MjfoK0lS_qWOMwo6Wow0BOKxU3kT27GS60aS4fDbbtwmENgHsk/s320/Blocco_Appunti_pp.png" width="273" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">[ Dettaglio blocco per appunti ]</td></tr>
</tbody></table>Valerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com0tag:blogger.com,1999:blog-8790935291193123315.post-25891384654120816272012-01-25T23:42:00.000+01:002012-01-27T17:56:02.350+01:00/eleonoraniccolai: website....<br />
<div class="separator" style="clear: both; text-align: center;">
</div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhKcfnTglhAKpYrjAKtiV8sr5dZqmLUWMTdwCqlLLYz_PSzQ2t94E6Y1bfg4-yBAoqRnHR85oI6xgZNTWugEKGwg5hg5yFAVgbLll68ex2iorP8vR9cR1bQoUqP5SQOVVNhg2E8VL9bonw/s1600/eleonoraniccolai_home.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhKcfnTglhAKpYrjAKtiV8sr5dZqmLUWMTdwCqlLLYz_PSzQ2t94E6Y1bfg4-yBAoqRnHR85oI6xgZNTWugEKGwg5hg5yFAVgbLll68ex2iorP8vR9cR1bQoUqP5SQOVVNhg2E8VL9bonw/s400/eleonoraniccolai_home.png" width="400" /></a></div>
<div class="separator" style="clear: both; text-align: left;">
<br /></div>
...<br />
<br />
Piccola realizzazione web: il sito di una giovane stilista italiana, <a href="http://eleonoraniccolai.com/" target="_blank">Eleonora Niccolai</a>.<br />
Il layout è stato pensato da <a href="http://francescofanicchi.com/" target="_blank">Francesco Fanicchi</a>.<br />
<br />
<a name='more'></a><br />
<br />
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhy3qYo6-VKeioibqzMl5uTjpJW1PUD2tSCzrL3wBd36bfMe0sB0Otq5Z0ROVTbDpgbst5hqhiByXq9DyfxRY8TKkvQIGurPaddBThu1lfYfodLIZT9Oe6BEbG8iAed10rPv3wueyy5rcI/s1600/eleonoraniccolai_collection" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhy3qYo6-VKeioibqzMl5uTjpJW1PUD2tSCzrL3wBd36bfMe0sB0Otq5Z0ROVTbDpgbst5hqhiByXq9DyfxRY8TKkvQIGurPaddBThu1lfYfodLIZT9Oe6BEbG8iAed10rPv3wueyy5rcI/s400/eleonoraniccolai_collection" width="400" /></a></div>
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
<div class="separator" style="clear: both; text-align: left;">
La particolarità del lavoro sta nella scelta tecnica di appoggiarsi per lo stoccaggio delle foto a Flickr: il sito pesca in automatico tra i set del profilo della stilista sul noto social network.</div>
<div class="separator" style="clear: both; text-align: left;">
<br /></div>
<div class="separator" style="clear: both; text-align: left;">
Ho fatto questa scelta per semplificare la gestione delle immagini, del loro caricamento e della loro classificazione, grazie agli svariati strumenti già disponibili per interfacciarsi al sito. Il sito istituzionale legge in automatico le informazioni e le immagini presenti nel set e compone le pagine.</div>
<div class="separator" style="clear: both; text-align: left;">
<br /></div>
<div class="separator" style="clear: both; text-align: left;">
Sfruttiamo inoltre un secondo canale di indicizzazione e promozione per l'artista.</div>
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
<div class="separator" style="clear: both; text-align: left;">
...</div>
<div class="separator" style="clear: both; text-align: center;">
<br /></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjKdi0f28IfXpvDgJlqPBkon7-nqZLCS8XYI930X7gC7P2Fr00ar3KxRDrM_MWW5ZsjBv6eMzNki0YmJYecBJAn5hP7qFcOL8L3wKBbhpQNGOng4V1if8ceOQYdcxbbMaahbMgYlSd7lCU/s1600/eleonoraniccolai_admin" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjKdi0f28IfXpvDgJlqPBkon7-nqZLCS8XYI930X7gC7P2Fr00ar3KxRDrM_MWW5ZsjBv6eMzNki0YmJYecBJAn5hP7qFcOL8L3wKBbhpQNGOng4V1if8ceOQYdcxbbMaahbMgYlSd7lCU/s400/eleonoraniccolai_admin" width="400" /></a></div>
<br />
Una seconda scelta interessante è stata la strutturazione dell'area amministrativa del sito: ho creato una serie di menù visuali che rispecchiassero i template del front-end, tutti completamente editabili con un click diretto alle aree sensibili.<br />
<br />
Questo per rendere l'uso dell'area estremamente intuitivo e rapido.<br />
<br />
...Valerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com0tag:blogger.com,1999:blog-8790935291193123315.post-2743711270139558612012-01-25T23:14:00.000+01:002012-01-26T00:41:34.799+01:00Giorgio Salati: identità....<br />
<br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgt07AZTqpqgPtwmhb7OS0bXXZXCECBrh2MaNKo3vGRhWbZMesl_h0l9fDvzvx_ZBmKhVQoMommMSOr9RX3ZPkHTLWM2MZAQREY6IjbI7WIMMBjed5lgj0dvehKOmCPDu7eb1WP4qMCrUg/s1600/JoeSal_logo_black.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="200" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgt07AZTqpqgPtwmhb7OS0bXXZXCECBrh2MaNKo3vGRhWbZMesl_h0l9fDvzvx_ZBmKhVQoMommMSOr9RX3ZPkHTLWM2MZAQREY6IjbI7WIMMBjed5lgj0dvehKOmCPDu7eb1WP4qMCrUg/s200/JoeSal_logo_black.png" width="200" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">[ logo ]</td></tr>
</tbody></table>
<br />
Piccolo studio e definizione "dell'identità" di un collega-amico: <a href="http://giorgiosalati.blogspot.com/" target="_blank">Giorgio Salati</a>.<br />
Sceneggiatore, musicista: un vero artista.<br />
<br />
Il logo che ho realizzato unisce queste due anime, dando più peso al lavoro di sceneggiatore di fumetti.<br />
<br />
A questo è seguito il restyle del blog di Giorgio, in particolare dell'immagine in apertura:<br />
<br />
<br />
<div class="separator" style="clear: both; text-align: center;">
</div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgU_ACOcxEEV0FHMF4za3i3R90U3EqQQWVPBJiepbeZikO10297sOFSN_WKCcrga2LsKuD0QCPrWhe4O81_UDr2VVk_mT4sIs_4AsnQ8ufIfseYAtMcsRZ8JA1LZskx_IaN3OpbHwpuG3Y/s1600/GiorgioSalati_header.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" height="80" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgU_ACOcxEEV0FHMF4za3i3R90U3EqQQWVPBJiepbeZikO10297sOFSN_WKCcrga2LsKuD0QCPrWhe4O81_UDr2VVk_mT4sIs_4AsnQ8ufIfseYAtMcsRZ8JA1LZskx_IaN3OpbHwpuG3Y/s400/GiorgioSalati_header.png" width="400" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">[ header per il blog ]</td></tr>
</tbody></table>
<br />
<div style="text-align: left;">
Un "ritratto" accompagna il claim scelto da Giorgio; la scelta dei font legati al lavoro di scrittura e il logo a chiudere.</div>
<div style="text-align: left;">
<br /></div>
<div style="text-align: left;">
Di seguito qualche bozzetto di studio per il "personaggio":<br />
<br />
<a name='more'></a><br /></div>
<div style="text-align: left;">
<br /></div>
<div style="text-align: center;">
<img border="0" height="200" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEinbbi6zPGQ3zXgxCffttfl1kK5-4i0L_3jIlRqYD8kdRV3o_k1urFoJRmBJ7pMw2qu5Yy72BTiraRcor85rC6OcnHSNcj43OffmZPgF7Hziayxri7kNZ50z8oyxVBiKu4N1nnmVq1JMr4/s200/JoeSal_bozzetti-1.jpg" width="80" /><img border="0" height="200" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiHX0i0KXoFHRlEFYeiRLfdeSVfWPCRnPwNPyyklDp-XBokE4I14779yei6nKuGMosPTmUQMMWRpRpoyk1mEIo6FbAs4DlPWOmf1D0_SYe2GjcsgIpoaTyA1Inip63gIpgWeWbqNMcXbC0/s200/JoeSal_bozzetti-2.jpg" width="120" /><img border="0" height="200" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjYL9p3im8zxVxGBL9GNHylBmDyksNpRWX_BnSTiQzlVSJ9AvhkVjBcIZNrnQddiGFk4bTnvG3wt7Bp-GFcZjL0zHujp9N-OzyzU75AApZ1JsAmonoUEAQuMJ8UxdYBkUkG3vljLqSggek/s200/JoeSal_bozzetti-3.jpg" width="148" />
<br />
<br /></div>
<div style="text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj96pHn1AAToPSnfUo0MebdeIsZlNjeq_1uhhv9aCjPL9kd-e5hiAwkhkE9KmnsAxyliybtRqUCVnwDcFI8SnrAjmvZXbOTAd5bYT6GGAvhYQtRrLJ91ubx3-0Ns-dmrhZHDErLeWohEjk/s1600/Joe_Definitivo.png" imageanchor="1"><img border="0" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj96pHn1AAToPSnfUo0MebdeIsZlNjeq_1uhhv9aCjPL9kd-e5hiAwkhkE9KmnsAxyliybtRqUCVnwDcFI8SnrAjmvZXbOTAd5bYT6GGAvhYQtRrLJ91ubx3-0Ns-dmrhZHDErLeWohEjk/s320/Joe_Definitivo.png" width="229" /></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhgdnwqXyJGdv04Ib_bqQyehRvynf0rWDQH7YUCa-ZPgpP0SMmfMT-Y1qH1MTZUOEzf-T7RdJFSYozOlOd5dju3HdOiHQJtqr-dugMOY6icfXciCnWQWWAmdbLJCaSi9H2_X28xAZ7gYWI/s1600/Joe_Definitivo_col.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhgdnwqXyJGdv04Ib_bqQyehRvynf0rWDQH7YUCa-ZPgpP0SMmfMT-Y1qH1MTZUOEzf-T7RdJFSYozOlOd5dju3HdOiHQJtqr-dugMOY6icfXciCnWQWWAmdbLJCaSi9H2_X28xAZ7gYWI/s320/Joe_Definitivo_col.png" width="229" /></a>
</div>
...Valerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com0tag:blogger.com,1999:blog-8790935291193123315.post-28554569788565658472011-06-17T15:30:00.000+02:002011-06-17T15:30:46.654+02:00Marco Giallini...<br />
<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgxjgkyhyphenhyphenuaTa4Y9309qhyphenhyphenZ-2kLSw3RL0EqRKeuqAzZYNK_XeQ2fnJzqPbALUiNOL3d-9w1ZTfJTPZRHQh34ZwezNIX9SJdoc2ge876gNJ_c1d1OoMDwT6QFGDPca9uvXg_nP6i07B5cLQ/s1600/marco_giallini.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;" target="_blank"><img border="0" height="267" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgxjgkyhyphenhyphenuaTa4Y9309qhyphenhyphenZ-2kLSw3RL0EqRKeuqAzZYNK_XeQ2fnJzqPbALUiNOL3d-9w1ZTfJTPZRHQh34ZwezNIX9SJdoc2ge876gNJ_c1d1OoMDwT6QFGDPca9uvXg_nP6i07B5cLQ/s320/marco_giallini.jpg" width="320" /></a></div>...<br />
<br />
Capita qualche volta che una faccia, un modo di fare, incarnino perfettamente il tuo modo di vedere e distorcere il mondo.<br />
C'è questo attore ad esempio: lo vedevo spesso a "<b>Parla con me</b>" ne "<a href="http://www.youtube.com/watch?v=MDylug3KDvg" target="_blank"><i>I ca.. degli altri</i></a>".<br />
<br />
Fino a ieri non avevo mai associato un nome alla faccia. Poi è successo: casi di internet.<br />
<br />
Così eccomi vomitare di getto un po' inchiostro con in testa il nome "Marco Giallini".Valerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com5tag:blogger.com,1999:blog-8790935291193123315.post-23141239936678838712011-06-10T12:36:00.000+02:002011-06-10T12:36:44.864+02:00Mia...<br />
<br />
<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh5sKqc19iUqfT8xhkggMk5SqIBxhjeLHBxS4ZkmxE22oTkM6kKihK_ufe_u9vNsgTGGPHGqpp0UWQgAE9cBb9IE-v_IXoTKKOZVKj_VJrrL1RT2PeJXEJXLssqm7rbvWcMFtHdcKGo7QA/s1600/Mia.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;" target="_blank"><img border="0" height="239" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh5sKqc19iUqfT8xhkggMk5SqIBxhjeLHBxS4ZkmxE22oTkM6kKihK_ufe_u9vNsgTGGPHGqpp0UWQgAE9cBb9IE-v_IXoTKKOZVKj_VJrrL1RT2PeJXEJXLssqm7rbvWcMFtHdcKGo7QA/s320/Mia.jpg" width="320" /></a></div>...<br />
<br />
Un esperimento di post-produzione fotografica in photoshop: pulizia dell'immagine, delle imperfezioni del soggetto e trattamento grafico.<br />
<br />
Lo scatto è fatto con un iPhone 4 e il soggetto la mia meravigliosa bambina.Valerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com0tag:blogger.com,1999:blog-8790935291193123315.post-16244807547470918052011-06-09T10:13:00.007+02:002011-06-09T11:32:22.964+02:00Progetto "The rock on Chivas"...<br />
<br />
<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh2vEM9-AKAWKSC5G9-fRyJUdPW3sNehJ_IRIWBF0I1NmOy82-m_C_zUQSzdcTY89PE2mMS8wXx2_mLelzgxd0GLOYBcaIOb5-Z_H-fntk_NBbf-gqmztITQ-JZZBiXDMi8umP_B0QKxY8/s1600/Chivas.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;" target="_blank"><img border="0" height="320" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh2vEM9-AKAWKSC5G9-fRyJUdPW3sNehJ_IRIWBF0I1NmOy82-m_C_zUQSzdcTY89PE2mMS8wXx2_mLelzgxd0GLOYBcaIOb5-Z_H-fntk_NBbf-gqmztITQ-JZZBiXDMi8umP_B0QKxY8/s320/Chivas.jpg" width="226" /></a></div><div class="separator" style="clear: both; text-align: center;"></div><br />
...<br />
<br />
Da un'idea di <a href="http://giorgiosalati.blogspot.com/" target="_blank">Giorgio Salati</a> è nata questa <u>possibile campagna</u> advertising per il noto whisky.<br />
<br />
Giocando con la frase "<i>Chivas on the rocks</i>" il tema della campagna diventa "<b>The rock on Chivas</b>".<br />
<br />
I testimonial della campagna dovrebbero essere famose rock star con la passione per la nota marca Chivas Regal (nel nostro esempio <i>Joe Sal</i> dei <a href="http://www.kickstart.it/" target="_blank">KickStart</a>).<br />
Il claim "<b>He's only 12 years but he's one of my best friends</b>".<br />
<br />
Cheers!<br />
<br />
<span class="Apple-style-span" style="font-size: x-small;">(© - tutti i diritti sono riservati ai legittimi proprietari)</span>Valerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com0tag:blogger.com,1999:blog-8790935291193123315.post-95444407453638762011-03-11T17:51:00.001+01:002011-03-11T17:52:17.801+01:00Stand con Realtà Aumentata...<br />
<br />
Consulenza e realizzazione per l'allestimento di 4 postazioni con <a href="http://valerio-massari.blogspot.com/2009/12/realta-aumentata.html"><b>Realtà Aumentata</b></a>: i visitatori, inquadrando il cubo presso la postazione, potevamo vedere in 3D real-time le applicazioni dei prodotti presentati.<br />
<br />
<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhqCbhtXYNeozr-FaeNA4KXqNWQswNRCTCTVi5iGQ6DNd0YEPt3NRkhN5zX8dxfIyVmrYRdT74R-EyFzTyuqKl2Ohan4LiGMqZSjSkAapeU_sGeHm05TAmYUBE2_YUkFtQpRN5aBD_TmWc/s400/IMG_0171.JPG" imageanchor="1" target="_blank"><img border="0" height="299" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhqCbhtXYNeozr-FaeNA4KXqNWQswNRCTCTVi5iGQ6DNd0YEPt3NRkhN5zX8dxfIyVmrYRdT74R-EyFzTyuqKl2Ohan4LiGMqZSjSkAapeU_sGeHm05TAmYUBE2_YUkFtQpRN5aBD_TmWc/s400/IMG_0171.JPG" width="400" /></a></div><br />
<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjj1Tkw1XlCYvnIxQ260LNd24gjlsBprz-3WElPHyEzUiuExQy6pgREp3glKQ-fY4_RhgRiFSYeajDYbB3tPvdX787XQvMjgdeuA0nF9GX49aBFnp0wHK2uRwU-wgm-o3GPaZX2EBBJ4EE/s400/IMG_0183.JPG" imageanchor="1" target="_blank"><img border="0" height="299" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjj1Tkw1XlCYvnIxQ260LNd24gjlsBprz-3WElPHyEzUiuExQy6pgREp3glKQ-fY4_RhgRiFSYeajDYbB3tPvdX787XQvMjgdeuA0nF9GX49aBFnp0wHK2uRwU-wgm-o3GPaZX2EBBJ4EE/s400/IMG_0183.JPG" width="400" /></a></div><br />
<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiLjD6erqKjdlvLdxmBIlFu0qxunGCGySnJ1q8YKldt3KEjfyyvje0tRKcHPuuTH5ARK6uNmk5_trgSJkizX5T4D7ZGJUZ_eNL_wINMNhMQm9LuwOWIdSku726pqJk__MvnSq5_ZkGwUqU/s400/IMG_0140.JPG" imageanchor="1" target="_blank"><img border="0" height="299" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiLjD6erqKjdlvLdxmBIlFu0qxunGCGySnJ1q8YKldt3KEjfyyvje0tRKcHPuuTH5ARK6uNmk5_trgSJkizX5T4D7ZGJUZ_eNL_wINMNhMQm9LuwOWIdSku726pqJk__MvnSq5_ZkGwUqU/s400/IMG_0140.JPG" width="400" /></a></div><br />
<br />
<br />
Progetto stand: <a href="http://sites.google.com/site/marcoformigli/" target="_blank">Terrastudio</a> + DNArt StudioValerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com0tag:blogger.com,1999:blog-8790935291193123315.post-20150505882448973612011-01-28T17:29:00.001+01:002011-03-11T17:38:08.053+01:00Prototipo flyer da fiera...<br />
<br />
<b>Brief</b>: realizzare uno strumento di promozione da distribuire in fiera che attirasse i visitatori allo stand del cliente in cui era possibile provare un'applicazione in "realtà aumentata".<br />
<br />
<b>Target</b>: visitatori fiera settore edile.<br />
<br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhpwy_jnjHbpnPEDJ5SgPHe7BYITjFAaWRnPSyv8b3u-Hy_jLrQNEsjtiSBdF_mRlkhQ0OD9gxh7Zm0086jkC3cxHo__fv8f4L0krquKoUEykJ9iGw3vqE8hLQloZFSadA6CGfiZUeyClo/s1600/IMG_0192.JPG" target="_blank"><img alt="" border="0" height="225" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhpwy_jnjHbpnPEDJ5SgPHe7BYITjFAaWRnPSyv8b3u-Hy_jLrQNEsjtiSBdF_mRlkhQ0OD9gxh7Zm0086jkC3cxHo__fv8f4L0krquKoUEykJ9iGw3vqE8hLQloZFSadA6CGfiZUeyClo/s320/IMG_0192.JPG" width="320" /></a><br />
<br />
<div class="separator" style="clear: both; text-align: center;"><object height="250" width="400"><param name="movie" value="http://www.youtube-nocookie.com/v/PkPLQEqkwxo?fs=1&hl=it_IT&rel=0"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube-nocookie.com/v/PkPLQEqkwxo?fs=1&hl=it_IT&rel=0" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="400" height="250"></embed></object></div><br />
<br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg_zlZ_JrCSr_Qk9fwL3p4z2v4BNtHfFXTAevKHdotuoNN6KnrQWOI5eHBZF3r6bEQmXSd7kJvna6YmU3Ygb4njuNdVwE0aulAlQ8B7KUxuBhvLYrL9DAajDtZXFFfyVhfrlGRg_H86QQQ/s1600/IMG_0197.JPG" target="_blank"><img alt="" border="0" height="190" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg_zlZ_JrCSr_Qk9fwL3p4z2v4BNtHfFXTAevKHdotuoNN6KnrQWOI5eHBZF3r6bEQmXSd7kJvna6YmU3Ygb4njuNdVwE0aulAlQ8B7KUxuBhvLYrL9DAajDtZXFFfyVhfrlGRg_H86QQQ/s400/IMG_0197.JPG" width="400" /></a><br />
<br />
<b>Creatività</b>: mia (Valerio Massari)<br />
<b>Editing e impaginato</b>: Laura Nucci @DNArt studioValerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com0tag:blogger.com,1999:blog-8790935291193123315.post-30071054741627193952010-12-23T19:04:00.000+01:002010-12-23T19:04:58.851+01:00Mia & Loris (fase 3)...<br />
<div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhMmvvGcfd6EQRTdSyw5zgoyG-YkfzPQwOH4xVSElhLtpzAN6HWeJl1PvHxnA8_fwtEkrvXVCvtohjGVKlzIbIVaGkPtVh-4JBEKbIsCUgvze8EoiDdEWDmj4inBXGmQ__h00as4tEKIw4/s400/IMG_3576.JPG" imageanchor="1" target="_blank"><img border="0" height="225" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhMmvvGcfd6EQRTdSyw5zgoyG-YkfzPQwOH4xVSElhLtpzAN6HWeJl1PvHxnA8_fwtEkrvXVCvtohjGVKlzIbIVaGkPtVh-4JBEKbIsCUgvze8EoiDdEWDmj4inBXGmQ__h00as4tEKIw4/s400/IMG_3576.JPG" width="400" /></a></div><br />
Finito: completate le pitture e realizzato il prespaziato per l'armadio col cielo stellato.<br />
<br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjLELLnOhMRBGw4FKvoGe4DF9ULk_6eapqiajS_wYUDbFDDGcRrp-pR4rCkLE-KKvO9LB2uQdwOdnmaBD1Bm43yv9fYAtNpIe-Q2olaxwngkt8W4cpY7s8wNptAUGKAnGTzvQIaPeMWHXs/s800/IMG_3579.JPG" target="_blank"><img src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjLELLnOhMRBGw4FKvoGe4DF9ULk_6eapqiajS_wYUDbFDDGcRrp-pR4rCkLE-KKvO9LB2uQdwOdnmaBD1Bm43yv9fYAtNpIe-Q2olaxwngkt8W4cpY7s8wNptAUGKAnGTzvQIaPeMWHXs/s144/IMG_3579.JPG" /></a><br />
<br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhLoia1J0wJnIaTwS3a5jXFArgERAQumUvqBPTGJg0jccrg8tUPO_aVQ1AEanmSJ0464ddOdDkJp2RDhyyBLEpNOVYkuBhb8W9nf6CA7xNQN1c2cFZFbUBy7FrK4Ad9xowBSOB5oFi618w/s800/IMG_3578.JPG" target="_blank"><img src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhLoia1J0wJnIaTwS3a5jXFArgERAQumUvqBPTGJg0jccrg8tUPO_aVQ1AEanmSJ0464ddOdDkJp2RDhyyBLEpNOVYkuBhb8W9nf6CA7xNQN1c2cFZFbUBy7FrK4Ad9xowBSOB5oFi618w/s144/IMG_3578.JPG" /></a> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEigZPRXQLH7OIn_SKrkfqEfw-CNqLgmJhUotLNGZsXuhAuI3gtPGtDGJUTrlxDY_dCt7WCNVfshGDTrW2KRumASkYQyUyFBCe7wM-on17ysX0zdnOJtj4qnLkCE8CBnjEYKv9PM6KOjjRo/s800/IMG_3580.JPG" target="_blank"><img src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEigZPRXQLH7OIn_SKrkfqEfw-CNqLgmJhUotLNGZsXuhAuI3gtPGtDGJUTrlxDY_dCt7WCNVfshGDTrW2KRumASkYQyUyFBCe7wM-on17ysX0zdnOJtj4qnLkCE8CBnjEYKv9PM6KOjjRo/s144/IMG_3580.JPG" /></a> <a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgcStTjzZu1fRKYmp6F6Zp1hu3HovHx-4JFIGNfECOAv80nOEvjARDMehCzP7vRiU2nx1C9yS7Zk2OmR1RIOqQOY8m6RlLlTM8zrG-c5INglRYAQFJHNJR4QXRNpQcx9PaK-gUupOztfPo/s800/IMG_3582.JPG" target="_blank"><img src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgcStTjzZu1fRKYmp6F6Zp1hu3HovHx-4JFIGNfECOAv80nOEvjARDMehCzP7vRiU2nx1C9yS7Zk2OmR1RIOqQOY8m6RlLlTM8zrG-c5INglRYAQFJHNJR4QXRNpQcx9PaK-gUupOztfPo/s144/IMG_3582.JPG" /></a>Valerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com1tag:blogger.com,1999:blog-8790935291193123315.post-1893930196827901142010-12-14T17:47:00.000+01:002010-12-14T17:47:58.204+01:00Mia & Loris (fase 2)....<br />
<br />
Dopo <a href="http://valerio-massari.blogspot.com/2010/11/mia-loris.html">aver preparato i soggetti (vedi)</a> sono passato alla fase due del progetto "decorazione".<br />
<br />
Alcune foto dei lavori in corso:<br />
<br />
<table><tbody>
<tr> <td><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj4h5Bf_S26GwvBy34FD35du5rsYytj4u0xdaOegzcVBeJSWnTx19QgvqvPVyF4RtDieyKmgPpu8rgoohlcAAxHQD2slrQrcBN7VPqd3zVGRtnwfQ2cg3rv5Fw6hPq7p2fLcnGG24nd0_8/s1600/IMG_3350.JPG" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="112" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj4h5Bf_S26GwvBy34FD35du5rsYytj4u0xdaOegzcVBeJSWnTx19QgvqvPVyF4RtDieyKmgPpu8rgoohlcAAxHQD2slrQrcBN7VPqd3zVGRtnwfQ2cg3rv5Fw6hPq7p2fLcnGG24nd0_8/s200/IMG_3350.JPG" width="200" /></a></div></td> <td><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiSJE5O7xWos3o_BfD8-mQLfzA9LEcX_nT_8RegX2xFHWz6QuI-YJ86ocLfAfOdtwH3LqpuhIInVbGVMXKdtbFUTZ3FjT3DFX0GGmqk0w-0JgOx6nQS5wg1-7Yxjbmn7hKTqrTLflCjzZw/s1600/IMG_3364.JPG" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiSJE5O7xWos3o_BfD8-mQLfzA9LEcX_nT_8RegX2xFHWz6QuI-YJ86ocLfAfOdtwH3LqpuhIInVbGVMXKdtbFUTZ3FjT3DFX0GGmqk0w-0JgOx6nQS5wg1-7Yxjbmn7hKTqrTLflCjzZw/s200/IMG_3364.JPG" width="112" /></a></div></td> </tr>
<tr> <td><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhJYokvfKs48cZTiOhbbpGUmO3P1plz7bg74D8XvhKiyiLjTpvg-1d8AllFukxaiULaSsIrGU4M11o-xd-wNsEbFl4LkHdT1TBAowNTk8-dnxCFHhIGGeIpfBoVZ8nGmSd-i6rStnqCxDI/s1600/IMG_3353.JPG" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="200" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhJYokvfKs48cZTiOhbbpGUmO3P1plz7bg74D8XvhKiyiLjTpvg-1d8AllFukxaiULaSsIrGU4M11o-xd-wNsEbFl4LkHdT1TBAowNTk8-dnxCFHhIGGeIpfBoVZ8nGmSd-i6rStnqCxDI/s200/IMG_3353.JPG" width="112" /></a></div></td> <td><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhKjqa_bJTTyit1brQGoE1gSy7OaWS1BYRXM7lSTX-FV2gkQHrd5BtMuN7MqUJt5y2i5QAhZUvFDqr9_5qTVxRZDZ0VlpXcPFnCuhYAYEZMHOlF4Eoi-0XefKi3D0WzWnc9Efg2Yk3f9QY/s1600/IMG_3371.JPG" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="112" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhKjqa_bJTTyit1brQGoE1gSy7OaWS1BYRXM7lSTX-FV2gkQHrd5BtMuN7MqUJt5y2i5QAhZUvFDqr9_5qTVxRZDZ0VlpXcPFnCuhYAYEZMHOlF4Eoi-0XefKi3D0WzWnc9Efg2Yk3f9QY/s200/IMG_3371.JPG" width="200" /></a></div></td> </tr>
<tr> <td><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEinBbpvIc6g_sWZL_o_01WsrMAZXnNMwcSUxuYJvWi4pXX1VMh3uxhCLla98rwJe4fe3tkGoecpDkLD24-ULbMtLd_ScqcFwnquylkrR0faXZCKll9oWEiMVpgxxzHEwY6AEGPkn1Jph6w/s1600/IMG_3369.JPG" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="112" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEinBbpvIc6g_sWZL_o_01WsrMAZXnNMwcSUxuYJvWi4pXX1VMh3uxhCLla98rwJe4fe3tkGoecpDkLD24-ULbMtLd_ScqcFwnquylkrR0faXZCKll9oWEiMVpgxxzHEwY6AEGPkn1Jph6w/s200/IMG_3369.JPG" width="200" /></a></div></td> <td><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgncwnwsVtFX6Xdx6JY-SoBF_xGRgZd54x0q-Q0V0aA-CV0ygWnqL3TTjKCCxUZ5MqlW-RQbQSoZM5ufYZv6p0icNTZgWcwII38Fx7hoUEe0UCG-JCH3SILD60y2pm4AxfPaXN0xSvbf9A/s1600/IMG_3375.JPG" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="112" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgncwnwsVtFX6Xdx6JY-SoBF_xGRgZd54x0q-Q0V0aA-CV0ygWnqL3TTjKCCxUZ5MqlW-RQbQSoZM5ufYZv6p0icNTZgWcwII38Fx7hoUEe0UCG-JCH3SILD60y2pm4AxfPaXN0xSvbf9A/s200/IMG_3375.JPG" width="200" /></a></div></td> </tr>
<tr> <td><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjynPLeyG31MeP7bKWz31HBXsKAy8fbFtY8AVsUns85RzCu3ybCUScno6jLvrdU2qLJi5xbDAb6CL9B6BhDpUpbVz_qKmFLonHZOa6pEW7R9yoStWSiRWjNOfbAyZ1ON4uAmbrqSE9_v3k/s1600/IMG_3377.JPG" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="112" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjynPLeyG31MeP7bKWz31HBXsKAy8fbFtY8AVsUns85RzCu3ybCUScno6jLvrdU2qLJi5xbDAb6CL9B6BhDpUpbVz_qKmFLonHZOa6pEW7R9yoStWSiRWjNOfbAyZ1ON4uAmbrqSE9_v3k/s200/IMG_3377.JPG" width="200" /></a></div></td> <td><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg34xedmy-U86BM7f0gVHMz41iO6S5wod5YF17-qz3s04VlpkFMP1wPhLwxm8LLvW5V-UfghAvyonnSc2_GNzq4V57Yreaxw5-BJH8SdKGHAsGWArFn6u8IYk5yfriZhTdO0SNqRk4iTIk/s1600/IMG_3392.JPG" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="112" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg34xedmy-U86BM7f0gVHMz41iO6S5wod5YF17-qz3s04VlpkFMP1wPhLwxm8LLvW5V-UfghAvyonnSc2_GNzq4V57Yreaxw5-BJH8SdKGHAsGWArFn6u8IYk5yfriZhTdO0SNqRk4iTIk/s200/IMG_3392.JPG" width="200" /></a></div></td> </tr>
<tr> <td><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi1yHVxPbrfkXW8Xg_GIlQyE2yMyc5ybfRTlmwzCpTiGodjqJoDm_serzrkMEQ_OxCAFFhGRjmVliOZbsVCzde5CN9AMY7JpEIhFFpNyHc8p3qfjd_w-VVenaSOJencLcU1_FsjduNzN7I/s1600/IMG_3394.JPG" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="112" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi1yHVxPbrfkXW8Xg_GIlQyE2yMyc5ybfRTlmwzCpTiGodjqJoDm_serzrkMEQ_OxCAFFhGRjmVliOZbsVCzde5CN9AMY7JpEIhFFpNyHc8p3qfjd_w-VVenaSOJencLcU1_FsjduNzN7I/s200/IMG_3394.JPG" width="200" /></a></div></td> <td><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiwqkLd8x-k-4WdddeZ7sdVJO_DcCOma0vX-9XjLX8RogJQ_0fa-75o6C_Il0DW6uz4DFFqLa7PMnTsKdrd24zD_scwr2VPBjoDllbNCkfNmJ3pp_WIMZCYpcdBManO8KcWxn65Sw_NCQo/s1600/IMG_3395.JPG" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="112" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiwqkLd8x-k-4WdddeZ7sdVJO_DcCOma0vX-9XjLX8RogJQ_0fa-75o6C_Il0DW6uz4DFFqLa7PMnTsKdrd24zD_scwr2VPBjoDllbNCkfNmJ3pp_WIMZCYpcdBManO8KcWxn65Sw_NCQo/s200/IMG_3395.JPG" width="200" /></a></div></td> </tr>
<tr> <td><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjrefPH7_tfnalYys701kptFGwIHTWEI-1SIOfrjcbv_j1OB0h5mBAR1IpFz20-olhH0gZzq1K9HIOsnCKsjJ0PNbmzhqEUlT1639Rik54bDuML0r7URCL5hoXHIjBjBbNIord77o8XOEo/s1600/IMG_3398.JPG" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="112" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjrefPH7_tfnalYys701kptFGwIHTWEI-1SIOfrjcbv_j1OB0h5mBAR1IpFz20-olhH0gZzq1K9HIOsnCKsjJ0PNbmzhqEUlT1639Rik54bDuML0r7URCL5hoXHIjBjBbNIord77o8XOEo/s200/IMG_3398.JPG" width="200" /></a></div></td> <td><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEifkIUZC63nShBXFKgIauJfTxZl8YMActO77VgUM0te1YPjPFEPS011611TZ5Kd4rIVa6sBQpGmFR8O899VsiZ5KFGZTuhXJXl6umrl8-n1h2SxD9xZc4zM5ju34UD9v1cW3SpTanyLFTc/s1600/IMG_3404.JPG" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="112" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEifkIUZC63nShBXFKgIauJfTxZl8YMActO77VgUM0te1YPjPFEPS011611TZ5Kd4rIVa6sBQpGmFR8O899VsiZ5KFGZTuhXJXl6umrl8-n1h2SxD9xZc4zM5ju34UD9v1cW3SpTanyLFTc/s200/IMG_3404.JPG" width="200" /></a></div></td> </tr>
<tr> <td><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgGfyUHylqbvm28yHYUsG_6m_w6DwfvSoBTf5ecSdNo5uaUrsQFwwGbbq9QXV0Z610F5hseqi8Q55PX4tkhN2iu3HnbFJocXrrivElExB_x-KWUJbqPndr4_6dC_nNnMRjTfZhVBhWsg14/s1600/IMG_3402.JPG" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="112" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgGfyUHylqbvm28yHYUsG_6m_w6DwfvSoBTf5ecSdNo5uaUrsQFwwGbbq9QXV0Z610F5hseqi8Q55PX4tkhN2iu3HnbFJocXrrivElExB_x-KWUJbqPndr4_6dC_nNnMRjTfZhVBhWsg14/s200/IMG_3402.JPG" width="200" /></a></div></td> <td><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh2TuXoOP5R_RDgYJbZUicMi7rDAbzsqQwFEt6mmZgMfK7VcFxp9ffEbMh2r6ZQXsLjJrKVjgiJOIgoovA7rWAjlHYhVmdaE0Dmxqfr1BSxYMsH6zKawtv7pR3TPRRBRAg_TQB6o-KkP8I/s1600/IMG_3407.JPG" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="112" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh2TuXoOP5R_RDgYJbZUicMi7rDAbzsqQwFEt6mmZgMfK7VcFxp9ffEbMh2r6ZQXsLjJrKVjgiJOIgoovA7rWAjlHYhVmdaE0Dmxqfr1BSxYMsH6zKawtv7pR3TPRRBRAg_TQB6o-KkP8I/s200/IMG_3407.JPG" width="200" /></a></div></td> </tr>
<tr> <td><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhwpmAq2vR8RNXaqPR7kEyDjTuMmCPCboaB1YUL3qvVWwMiOtabBJt1CoS0tyKDlpLavDCLlUGjB5AaE9iP2iPI692fzSBgNop1j0JtCrN54TBZc_GkrfDtxI61GWsWcBagFw6eSe-BkKU/s1600/IMG_3408.JPG" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="112" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhwpmAq2vR8RNXaqPR7kEyDjTuMmCPCboaB1YUL3qvVWwMiOtabBJt1CoS0tyKDlpLavDCLlUGjB5AaE9iP2iPI692fzSBgNop1j0JtCrN54TBZc_GkrfDtxI61GWsWcBagFw6eSe-BkKU/s200/IMG_3408.JPG" width="200" /></a></div></td> <td><div class="separator" style="clear: both; text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhu5Ce1fAEd0RUVl2xFv9bsjdcHkYynJSPI2ddxATmQ5iFvXdOIWR5o68OhE5tVa0rBMh1OkTia4SFyK05hFPHzOmNWpwjuCdiD-WijI2gyLwPZ0mFziU6WrsChsZI1VoPHLbZwdgGGL_M/s1600/IMG_3419.JPG" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" height="112" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhu5Ce1fAEd0RUVl2xFv9bsjdcHkYynJSPI2ddxATmQ5iFvXdOIWR5o68OhE5tVa0rBMh1OkTia4SFyK05hFPHzOmNWpwjuCdiD-WijI2gyLwPZ0mFziU6WrsChsZI1VoPHLbZwdgGGL_M/s200/IMG_3419.JPG" width="200" /></a></div></td> </tr>
</tbody></table>Valerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com0tag:blogger.com,1999:blog-8790935291193123315.post-10907776950670964762010-11-30T19:48:00.003+01:002010-11-30T19:53:35.326+01:00Interactive Player (Flex + AIR)...<br /><br /><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjKVSTvovOow1ajgvrD8hQ2gTWbu4IlsJR0tntPGlrU47LAnEJH4SvmuHv7a8-slOGmfjvIPfA0a61hu8gIXqKB1mU-5b5GfMKlOIivn6jnSI3jZoY1rOLQvuzAHPyxp8L_0CBkc2cNJjI/s1600/Interactive_Player_01_Main.png" target="_blank"><img style="cursor:pointer; cursor:hand;width: 320px; height: 250px;" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjKVSTvovOow1ajgvrD8hQ2gTWbu4IlsJR0tntPGlrU47LAnEJH4SvmuHv7a8-slOGmfjvIPfA0a61hu8gIXqKB1mU-5b5GfMKlOIivn6jnSI3jZoY1rOLQvuzAHPyxp8L_0CBkc2cNJjI/s320/Interactive_Player_01_Main.png" border="0" alt=""id="BLOGGER_PHOTO_ID_5545416861313288962" /></a><br /><br /><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiNK5kzleL7jR3xBxNiE_VGVujyMejVVo12F8o6PuV0OBwRDKH3k58pWmKnp-wD-i97_jwuSOrx9F8gDiyc_uz5ccOoBa_0dZdoMhjDuRhM_tWIhMGcpBmnYh3-HFNAa7sXUQqmTS-TjcI/s1600/Interactive_Player_02_App.png" target="_blank"><img style="cursor:pointer; cursor:hand;width: 320px; height: 250px;" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiNK5kzleL7jR3xBxNiE_VGVujyMejVVo12F8o6PuV0OBwRDKH3k58pWmKnp-wD-i97_jwuSOrx9F8gDiyc_uz5ccOoBa_0dZdoMhjDuRhM_tWIhMGcpBmnYh3-HFNAa7sXUQqmTS-TjcI/s320/Interactive_Player_02_App.png" border="0" alt=""id="BLOGGER_PHOTO_ID_5545416873951780690" /></a><br /><br />...<br /><br />Questo player, realizzato con tecnologia Adobe Flash ed AIR, consente di riprodurre una traccia principale ed approfondirne - a piacere o localizzati e temporizzati sulla main track - i contenuti speciali.<br /><br />Agenzia: Parlatotriplo.<br />Design, grafica e programmazione: Valerio Massari.<br />Cliente: Officine Video.Valerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com0tag:blogger.com,1999:blog-8790935291193123315.post-28479537439505662332010-11-30T19:30:00.004+01:002010-11-30T19:34:59.321+01:00Freeski ride....<br /><br /><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi6g9OylTchUwLPM98cMzL6oY1d95G6bcxdDr8Ex5tr84gqTSwol1L2K0LHNVtdBsviUWBFUs420tiEAWmyqucjXOvqBFGkgKUMj7CQCmDIdd1mWB9lQV-xVEi3ZwZ6ozq_sHkHZEBYE-U/s1600/freeski_ride.jpg" target="_blank"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 195px; height: 400px;" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi6g9OylTchUwLPM98cMzL6oY1d95G6bcxdDr8Ex5tr84gqTSwol1L2K0LHNVtdBsviUWBFUs420tiEAWmyqucjXOvqBFGkgKUMj7CQCmDIdd1mWB9lQV-xVEi3ZwZ6ozq_sHkHZEBYE-U/s400/freeski_ride.jpg" border="0" alt=""id="BLOGGER_PHOTO_ID_5545412610438611106" /></a><br /><br />...<br /><br />Un bozzetto veloce per una possibile illustrazione a tema "Freeski ride".<br /><br />Copy: Alessandro Simoni.<br />Art: Valerio Massari.Valerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com0tag:blogger.com,1999:blog-8790935291193123315.post-33545250188038218092010-11-30T19:00:00.008+01:002010-11-30T19:27:34.280+01:00PT: fotocomposizione per website....<br /><br /><a href="http://picasaweb.google.com/lh/photo/nVPYs2g7SBxRu0sQ5b6lMaCjZ0F8sjTz1s1h-59HrBQ?feat=directlink" target="_blank"><img src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEijNez_aHcO6t_tt5tsDuCU5ebDWX2PRy9OBOhRwnHvh7uUe7q9grPs_9-oKuipLtHxEtKrj_UFanhlcC9jBQD59HqE5sdcG_VC50mRCVllvJzPnSnJHac2aq-IZMACqtG5zWMHCQ-KqcM/s400/we_are_you_HERE_DEF.jpg" alt="We are you" /></a><br /><br />...<br /><br />Per la pagina d'apertura di parlatotriplo.com volevamo rappresentare l'incontro (d'affari) tra il cliente e l'agenzia; un incontro che portava alla metamorfosi dell'agenzia, capace di identificarsi e riflettere l'immagine del cliente.<br /><br />Mi venne l'idea di prendere spunto dalla <a href="http://en.wikipedia.org/wiki/Wish_You_Were_Here_%28Pink_Floyd_album%29#Packaging" target="_blank"> celeberrima cover di "Wish You Were Here"</a> dei Pink Floyd e di reinterpretarne il messaggio (e ovviamente rendere omaggio al lavoro di Storm Thorgerson e della storica band).<br /><br />Agenzia: Parlatotriplo.<br />Art: Valerio Massari.<br />Scatti: Leo Milani.<br />Creatività: Alessandro Simoni e Valerio Massari.<br /><br />...<br />Brevemente i passaggi di lavorazione per ottenere l'immagine finale:<br /><br /><img src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEirN-dtNoo1p9WObSMm2Rq36yGSMY2gSx-Cdjskh4EjQx0HzcVII1Re4Oax-byB6T86yxQ3KaSNJcB2npGVmQby88Dn8G5TdEGoHjCJkV1JBDoY5ec-vzAxnmzGNU4S8GGKQN4Yn1qHbBA/s800/wish_persone.gif" alt="Foto editing stretta di mano" /><br />[ la stretta di mano ]<br /><br /><img src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhu9Y-EO9IsgOTqJRoaA4m9Qx5WloEqzmWZgjx46gqyeLnifPhxSYXmkign1Dn7r6ILJeaxsdDh2J-iVmN6ZoQM-CLVGh-1bK88ov4OdqER7YJcn8DEztXW-B5P1Asr7bW_2Fq3AU91RXk/s800/wish_scena.gif" alt="Foto editing scena" /><br />[ l'intera scena ]Valerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com0tag:blogger.com,1999:blog-8790935291193123315.post-36081956686576495482010-11-30T18:31:00.004+01:002010-11-30T18:38:19.633+01:00PT: illustrazione per website....<br /><br /><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg2CUqmYddhMQIKZeCivF-gvSeBRpoDgPytYlvYkRnoYrGAnwl7mQHnke6NA8VFDScuJT6SxHfyXJLdxX_hgnz1SsWMSGER4WeO90yJTmETmjTW5dhmFHZqzk06KIcfRFYQwGhyphenhyphenaiDV50E/s1600/orazio.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 320px; height: 214px;" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg2CUqmYddhMQIKZeCivF-gvSeBRpoDgPytYlvYkRnoYrGAnwl7mQHnke6NA8VFDScuJT6SxHfyXJLdxX_hgnz1SsWMSGER4WeO90yJTmETmjTW5dhmFHZqzk06KIcfRFYQwGhyphenhyphenaiDV50E/s320/orazio.jpg" border="0" alt=""id="BLOGGER_PHOTO_ID_5545396857076222994" /></a><br /><br />...<br /><br />Ecco l'illustrazione creata ad hoc della sezione "contatti" per parlatotriplo.com<br />L'idea era quella di utilizzare, per il sito, 4 tecniche artistiche diverse per le 4 sezioni principali.<br /><br />Per i contatti sviluppammo l'idea del barista, come "consolatore laico" vicino al cliente; pronto a raccogliere ogni necessità, confidenza ed a risolvere ogni bisogno.<br />La tecnica è (palesemente) quella dell'illustrazione grafica.<br /><br />Agenzia: Parlatotriplo.<br />Art: Valerio Massari.<br /><br />...<br /><br />Qui alcuni bozzetti<br /><br /><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_1wrAIRNyZeO1CpBDDgkL12y0qp92FS-7xpDb2HBhrFe0DBUYFFRFiLTChaaQVAAPf_zZ_qvbbexvBN3qb-T7-G-pPLJT7Yp7IFVCqIWFBoQVjpjamlez3aTGQC77xbssGPNkpGb1yJM/s1600/orazio_01.jpg"><img style="cursor:pointer; cursor:hand;width: 200px; height: 148px;" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_1wrAIRNyZeO1CpBDDgkL12y0qp92FS-7xpDb2HBhrFe0DBUYFFRFiLTChaaQVAAPf_zZ_qvbbexvBN3qb-T7-G-pPLJT7Yp7IFVCqIWFBoQVjpjamlez3aTGQC77xbssGPNkpGb1yJM/s200/orazio_01.jpg" border="0" alt=""id="BLOGGER_PHOTO_ID_5545397909875734242" /></a><br /><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjVbipxu6N05SBS6pqwGqddJZbRLjR_sMym228F5VE3iC2UZlKTeK59MTHLojwQHejjCkul8Njhvk0sRlKV-x3K8EIVljAXJrXopNt4LwpdEfKisCIS6gNqROfw3oLkR8-g3sc-K6SUeNk/s1600/orazio_02.jpg"><img style="cursor:pointer; cursor:hand;width: 200px; height: 142px;" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjVbipxu6N05SBS6pqwGqddJZbRLjR_sMym228F5VE3iC2UZlKTeK59MTHLojwQHejjCkul8Njhvk0sRlKV-x3K8EIVljAXJrXopNt4LwpdEfKisCIS6gNqROfw3oLkR8-g3sc-K6SUeNk/s200/orazio_02.jpg" border="0" alt=""id="BLOGGER_PHOTO_ID_5545397914984490386" /></a>Valerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com0tag:blogger.com,1999:blog-8790935291193123315.post-85228595696754699002010-11-30T18:26:00.001+01:002012-06-19T10:55:35.530+02:00ADV sicurezza sul lavoro...<br />
<br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEghjIHaMda_Z3FsZeshISeVNmpHV9q3w_xbtECIlmHlub7x-23vS2E856kHp1wbqSrRZyJG-tucc3pBDCXQso6YNtEqjjgtn9wfhEdoeUqOunDd8xmPQVUVb2tL4hvgkGwDAHGtoHthfWM/s1600/PRIULI_azzeruciS.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5545395476995174066" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEghjIHaMda_Z3FsZeshISeVNmpHV9q3w_xbtECIlmHlub7x-23vS2E856kHp1wbqSrRZyJG-tucc3pBDCXQso6YNtEqjjgtn9wfhEdoeUqOunDd8xmPQVUVb2tL4hvgkGwDAHGtoHthfWM/s320/PRIULI_azzeruciS.jpg" style="cursor: hand; cursor: pointer; display: block; height: 226px; margin: 0px auto 10px; text-align: center; width: 320px;" /></a><br />
<br />
...<br />
<br />
Campagna ADV per azienda operante nel campo della sicurezza sul lavoro; più precisamente nel campo del sollevamento e della movimentazione dei carichi.<br />
<br />
Agenzia: Parlatotriplo.<br />
Art: Valerio Massari.<br />
Copy: Alessandro Simoni.Valerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com1tag:blogger.com,1999:blog-8790935291193123315.post-73126657999700562582010-11-30T18:04:00.008+01:002012-02-04T01:49:59.083+01:00Immagine & Brand "assorbenti"....<br />
<br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjTZJL46nf9AsaS_IjUFvGLHtkriihi81ByOh6fF6xhyphenhyphen2XV7yD79Q6BFMly4KZz56_OZ6fe8Qb6ub_jP_lYl2vdbK6R8z_Sk91cgQOJX2paB02mCY8WY3AYqwz6bJ4guvXJBXGBRauuXyw/s1600/NUAGE_fronte_notte.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5545390233788178242" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjTZJL46nf9AsaS_IjUFvGLHtkriihi81ByOh6fF6xhyphenhyphen2XV7yD79Q6BFMly4KZz56_OZ6fe8Qb6ub_jP_lYl2vdbK6R8z_Sk91cgQOJX2paB02mCY8WY3AYqwz6bJ4guvXJBXGBRauuXyw/s200/NUAGE_fronte_notte.jpg" style="cursor: hand; cursor: pointer; height: 164px; width: 200px;" /></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiVbkyO8w7dB3mfYyG_7wuBIa0ssfHxvkmM2WJXpZbull1z6Uo0a3OnpSfXWf4xzh4XESC86iyQv-N3Sg-W1nuluxgcNu45DEgeoGuLSxL1lpw_nL3fLpt78nNkpBV7xA72SO7Kv9oH4I4/s1600/NUAGE_fronte_giorno.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5545390230933857906" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiVbkyO8w7dB3mfYyG_7wuBIa0ssfHxvkmM2WJXpZbull1z6Uo0a3OnpSfXWf4xzh4XESC86iyQv-N3Sg-W1nuluxgcNu45DEgeoGuLSxL1lpw_nL3fLpt78nNkpBV7xA72SO7Kv9oH4I4/s200/NUAGE_fronte_giorno.jpg" style="cursor: hand; cursor: pointer; height: 162px; width: 200px;" /></a><br />
<br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgTCw6nfiGbL4HW_v50e73XtZHl7Zxoow063M1gD3Yc0g5BVkpOF0Tv7MNHuUqdFuDvG-cC2ZYax_Me478aNNaWk7H2p16VKAwNuLLRaafu9958Unyv2ffKDk-XdAnd2VEhHLIKrVETvTg/s1600/LUNYA_fronte_notte.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5545390228607982690" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgTCw6nfiGbL4HW_v50e73XtZHl7Zxoow063M1gD3Yc0g5BVkpOF0Tv7MNHuUqdFuDvG-cC2ZYax_Me478aNNaWk7H2p16VKAwNuLLRaafu9958Unyv2ffKDk-XdAnd2VEhHLIKrVETvTg/s200/LUNYA_fronte_notte.jpg" style="cursor: hand; cursor: pointer; height: 164px; width: 200px;" /></a><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj4jnqizhJVfIJCCPGy9w91v3Gc9nmXYg0dtaLlijqmt96uBJ92vqM7-p-bMAXNWaCTYz8ACOPrTEeUTTHsHj9Q102I48Ysxwhxjvxz5-4zxzL9L57rGm7rDKUeqclt1dl2i_ok9z4U6Zg/s1600/LUNYA_fronte_giorno.jpg"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5545390223362292434" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj4jnqizhJVfIJCCPGy9w91v3Gc9nmXYg0dtaLlijqmt96uBJ92vqM7-p-bMAXNWaCTYz8ACOPrTEeUTTHsHj9Q102I48Ysxwhxjvxz5-4zxzL9L57rGm7rDKUeqclt1dl2i_ok9z4U6Zg/s200/LUNYA_fronte_giorno.jpg" style="cursor: hand; cursor: pointer; height: 162px; width: 200px;" /></a><br />
<br />
...<br />
<br />
Un lavoro di <span style="font-weight: bold;">creatività</span> e <span style="font-weight: bold;">grafica</span> per la proposta di due nuovi marchi per una linea di assorbenti in cotone naturale; già declinata per il pack.<br />
<br />
Agenzia: Parlatotriplo.<br />
Art: Valerio Massari.<br />
Copy: Alessandro Simoni.<br />
<br />
<img alt="" border="0" id="BLOGGER_PHOTO_ID_5545391790467804898" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgsFPDrja4sAzoL5WEqwCTeFbFqKpEOal2u0BQ_QxHh9mLmrU9kyAZL2embTJcrH4Pki-B7REutBGIYKenjVUJbCvINKZNrDDke_vcUQU3AVgBsrFOvTBfqIMDdPzXH4QHtW5x79gBAo6k/s200/Scatole_Nuage.jpg" style="cursor: hand; cursor: pointer; height: 120px; width: 200px;" /><br />
<br />
<img alt="" border="0" id="BLOGGER_PHOTO_ID_5545391786329378130" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjmMOEexgIK8uoz1_CBdEgAKcS0Xe2VnI_qVDdGJUzcpcuoQAT5wCFwv_TuoCArIvHeSm4AqOZgCnq_JVmHuGA4n4jiT0gHpFGw0WY9yRRoZdjJ3ck4SVVqd2_JuCRxXl1sL7mxBV-aOm0/s200/Scatole_Lunya.jpg" style="cursor: hand; cursor: pointer; height: 120px; width: 200px;" />Valerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com0tag:blogger.com,1999:blog-8790935291193123315.post-78149100181548841552010-11-27T19:01:00.004+01:002010-11-27T19:05:42.947+01:00Cane & Gatto...<br /><br /><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgmLsI6opInZndTKFUj_VhnQ-CiWS-ux14_FhlhPaf0XecWIBUCg5LR719MuPs5baYNPIdfj8WFbmdrdD3ASXySRnJFpwPIwmk_Ulrq57VbzGVyiiUZShyphenhyphenkqyqSRlICB87jkhT2bOIHpjM/s1600/Cane%2526Gatto_Color.jpg"><img style="display:block; margin:0px auto 10px; text-align:center;cursor:pointer; cursor:hand;width: 320px; height: 233px;" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgmLsI6opInZndTKFUj_VhnQ-CiWS-ux14_FhlhPaf0XecWIBUCg5LR719MuPs5baYNPIdfj8WFbmdrdD3ASXySRnJFpwPIwmk_Ulrq57VbzGVyiiUZShyphenhyphenkqyqSRlICB87jkhT2bOIHpjM/s320/Cane%2526Gatto_Color.jpg" border="0" alt=""id="BLOGGER_PHOTO_ID_5544291414937000354" /></a><br /><br />Piccola deviazione a richiesta, questo "Cane&Gatto".<br /><br />(Qui le matite)<br /><a onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}" href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhV_1L3yffhk94-aUnXxDdo-m5zUNsIGmb6Ww_AJWVaQYriGbYgMiqOMeu3viESL0tb_1-L37f0Wq2vwqax93BI6onq2_jKaGKQB50eyQBDUDq9vEg44j9ery6QSsDYzEc3O88Kh-EeMHs/s1600/Cane%2526Gatto_matite.jpg"><img style="cursor:pointer; cursor:hand;width: 200px; height: 146px;" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhV_1L3yffhk94-aUnXxDdo-m5zUNsIGmb6Ww_AJWVaQYriGbYgMiqOMeu3viESL0tb_1-L37f0Wq2vwqax93BI6onq2_jKaGKQB50eyQBDUDq9vEg44j9ery6QSsDYzEc3O88Kh-EeMHs/s200/Cane%2526Gatto_matite.jpg" border="0" alt=""id="BLOGGER_PHOTO_ID_5544291707544932498" /></a>Valerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com0tag:blogger.com,1999:blog-8790935291193123315.post-84361819542358982752010-11-22T16:11:00.017+01:002010-12-14T17:48:54.202+01:00Mia & LorisRiparto dalla fine: ovvero rimando l'aggiornamento dei lavori fatti negli ultimi mesi e pubblico le bozze del più recente non-lavoro.<br />
<br />
<span style="font-weight: bold;">Obiettivo</span>: decorare la cameretta della nostra "futuro-prossimo" bimba.<br />
<span style="font-weight: bold;">Soggetto</span>: lei (Mia: tutta da inventare) e il nostro micio (tutto da tradurre).<br />
<br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiIl_d-JO8G8PodRPgGPWCZugxqY2GDV6a1VKgxK3870hJTFfZXDhheLXk4YETWY-lFmfzRHdYB58FFuBxVBuwGiLboGywN6WdGANHLB7i5zXsQYYWHOAkn5VTMWE4z_uRXGWgpmOq0B5c/s1600/Mia%2526Loris.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5542393972806243634" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiIl_d-JO8G8PodRPgGPWCZugxqY2GDV6a1VKgxK3870hJTFfZXDhheLXk4YETWY-lFmfzRHdYB58FFuBxVBuwGiLboGywN6WdGANHLB7i5zXsQYYWHOAkn5VTMWE4z_uRXGWgpmOq0B5c/s320/Mia%2526Loris.jpg" style="cursor: pointer; display: block; height: 269px; margin: 0px auto 10px; text-align: center; width: 320px;" /></a><br />
<br />
Alcuni dei bozzetti preparatori:<br />
<br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjYx-JfOfHYB7Fs8DABCp4SsehWlOPa0Phn0wUTTHJW-N-WxgWMeOVif1x242LPkkyeBHnXDfe_l15gPpCPp9M8irolL-aiOFWmJhUYrLI-kERjC6BN_KB-syRVqZR5dSMtP9Sso38Jl38/s1600/bozze_Mia%2526Loris_001-2.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5542394348102308818" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjYx-JfOfHYB7Fs8DABCp4SsehWlOPa0Phn0wUTTHJW-N-WxgWMeOVif1x242LPkkyeBHnXDfe_l15gPpCPp9M8irolL-aiOFWmJhUYrLI-kERjC6BN_KB-syRVqZR5dSMtP9Sso38Jl38/s200/bozze_Mia%2526Loris_001-2.jpg" style="cursor: pointer; height: 133px; width: 200px;" /></a><br />
<br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgnVd0ZwObHosMmV0BuVUIBV_fXofeY7iBj7QWaEKHPTrQVX9b6d5i-yyMNacFY4AQHHyTwTPulNQutwhbkjca4N6OnKEluc4ZcqJ9QxI70gMq0GwuG21BuhOR9XdIeb0ebyW4gEiqjH6c/s1600/bozze_Mia%2526Loris_002-3.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5542395478675421938" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgnVd0ZwObHosMmV0BuVUIBV_fXofeY7iBj7QWaEKHPTrQVX9b6d5i-yyMNacFY4AQHHyTwTPulNQutwhbkjca4N6OnKEluc4ZcqJ9QxI70gMq0GwuG21BuhOR9XdIeb0ebyW4gEiqjH6c/s200/bozze_Mia%2526Loris_002-3.jpg" style="cursor: pointer; height: 116px; width: 200px;" /></a><br />
<br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgzeus5oJGMwUtT-3JZixLCmqjoBl-h1EP4mRqrK3Foxrnil4mrtRAERlyATUgnet27m2Zure8RN8twQ60tb6Qq5q7nO9JLdzLzDuKNI6Gt6574DZmZHpPSV-7UcJLcrfybtjEWzl7F9Ns/s1600/bozze_Mia%2526Loris_001-6.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5542394791472076370" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgzeus5oJGMwUtT-3JZixLCmqjoBl-h1EP4mRqrK3Foxrnil4mrtRAERlyATUgnet27m2Zure8RN8twQ60tb6Qq5q7nO9JLdzLzDuKNI6Gt6574DZmZHpPSV-7UcJLcrfybtjEWzl7F9Ns/s200/bozze_Mia%2526Loris_001-6.jpg" style="cursor: pointer; height: 162px; width: 200px;" /></a><br />
<br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgri8UnIMDDQuv1qJMD-diGOOho3z7rpOF0m8OTFUsnQS6WVLogEVWPGvO-6BYhAbde3R0aD6x_1BcOP6vpvFyD40iDd25mazMcbC5QDauY9VW6CzvyzvK09dFBdjj0jdCkiMMBAk-9alo/s1600/bozze_Mia%2526Loris_001-7.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5542394961512526466" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgri8UnIMDDQuv1qJMD-diGOOho3z7rpOF0m8OTFUsnQS6WVLogEVWPGvO-6BYhAbde3R0aD6x_1BcOP6vpvFyD40iDd25mazMcbC5QDauY9VW6CzvyzvK09dFBdjj0jdCkiMMBAk-9alo/s200/bozze_Mia%2526Loris_001-7.jpg" style="cursor: pointer; height: 120px; width: 200px;" /></a><br />
<br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhIy521zNmITZwbtzuOK2en1FQZcrL_ZjMOHAixqA6INo7G6qgX-kEAFaDRLjko0YAHA3I4Ikq7YK-RO_z48KuybgbjGQpWEk_-C-XzfCNJr2Y8awn_C8SrnAOMw5GEB9Pbi7fB1MyrjFE/s1600/bozze_Mia%2526Loris_002-1.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5542395089251277090" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhIy521zNmITZwbtzuOK2en1FQZcrL_ZjMOHAixqA6INo7G6qgX-kEAFaDRLjko0YAHA3I4Ikq7YK-RO_z48KuybgbjGQpWEk_-C-XzfCNJr2Y8awn_C8SrnAOMw5GEB9Pbi7fB1MyrjFE/s200/bozze_Mia%2526Loris_002-1.jpg" style="cursor: pointer; height: 148px; width: 200px;" /></a><br />
<br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi5n57o4RJMMYQM7n2BiSjFWPUhZZYPqqgDyVgkAMXNU87WXG3ZzHjl8-M1q2Rsq8r_JZiRDL2gtMO13_FYcTae0rksDU1ztV8XQBWiDeOKSx_8upj3cG-bi6SS0zREXU7SEfGSdL0EWTQ/s1600/bozze_Mia%2526Loris_002-2.jpg" onblur="try {parent.deselectBloggerImageGracefully();} catch(e) {}"><img alt="" border="0" id="BLOGGER_PHOTO_ID_5542395193226977058" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi5n57o4RJMMYQM7n2BiSjFWPUhZZYPqqgDyVgkAMXNU87WXG3ZzHjl8-M1q2Rsq8r_JZiRDL2gtMO13_FYcTae0rksDU1ztV8XQBWiDeOKSx_8upj3cG-bi6SS0zREXU7SEfGSdL0EWTQ/s200/bozze_Mia%2526Loris_002-2.jpg" style="cursor: pointer; height: 137px; width: 200px;" /></a><br />
<br />
...<br />
<br />
Update: <a href="http://valerio-massari.blogspot.com/2010/12/mia-loris-fase-2.html">fase 2.</a>Valerio Massarihttp://www.blogger.com/profile/03301895055619188714noreply@blogger.com2